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OverviewFull Product DetailsAuthor: Margherita Pagani , Renaud ChampionPublisher: Edward Elgar Publishing Ltd Imprint: Edward Elgar Publishing Ltd ISBN: 9781839104381ISBN 10: 1839104384 Pages: 200 Publication Date: 07 September 2021 Audience: Professional and scholarly , Professional & Vocational Format: Hardback Publisher's Status: Active Availability: To order  Stock availability from the supplier is unknown. We will order it for you and ship this item to you once it is received by us. Table of ContentsReviews'Artificial Intelligence by itself is just the latest in a long series of techno buzzwords. However, when you pair AI with the essential idea of Value Creation, as does this book, now you have something of critical importance to anyone who wants to know about the future of business!' -- Charles Hofacker, Florida State University, US Author InformationEdited by Margherita Pagani, PhD, HDR, Full Professor of Artificial Intelligence in Marketing, SKEMA Business School and the late Renaud Champion, formerly CEO, PRIMNEXT, France Tab Content 6Author Website:Countries AvailableAll regions |
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