Overview

Eddie Jordan funded his first move into motor sport by selling smoked salmon well past its sell-by date to rugby fans leaving Lansdowne Road; when stopped for speeding by a policeman, he ended up selling him his car. He enjoyed racing, but soon set up his own team and then began to manage other drivers' careers, moving into Formula One at the end of the 1980s. He gave Michael Schumacher his first drive, but lost him soon after to Benetton in a contract dispute. It wasn't long before the team began to pick up podium finishes, and in 1998 won its first race - a remarkable achievement on a comparatively small budget. The following year was even better. But sadly this was to be the peak. Eventually, in January 2005 he sold the team. This book takes you behind the scenes to reveal the true personalities of the drivers Jordan worked with. It also shows how, when so much money is involved, nothing is ever simple.

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9780752875347

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Irish PR Eddie will be in Dublin on 18-19 May to promote the book. Confirmed TV interviews: RTE LATE LATE SHOW on 18 May UTV GERRY MEETS on 24 May Confirmed Radio interviews: 2FM Sunday Sports Bag NEWSTALK 106FM Off the Ball. Magazines: 'At Home' feature in HELLO magazine Interview in EASYJET magazine June issue. Interview and extract in F1 RACING Press: Interview with THE TIMES on 16 May Syndicated interview with PA SPORT on 16 May TV: Interview on BBC SATURDAY KITCHEN on 11May interview on GMTV on 16 May Radio: Interview on BBC 5 LIVE Simon Mayo show on 16 May Inteview on BBC RADIO 2 Johnnie Walker on 16 May Interviews on BMI TALK TALK 16 May Syndicated interview on IRN stations 16 May interviews on a range of local BBC radio stations 16 May Online: Interviews with SKY SPORTS and BBC SPORTS ONLINE 16 May Events: Signing with Eddie at Waterstone's Leadenhall Market around publication. National Sporting Club lunch confirmed on 12 June.

Author Information

Eddie Jordan was born in 1948, and began to make money as a superb salesman, which helped fund his love of motor sport. In the 1980s he began to move from driving to running racing teams, eventually moving into Formula One in 1989. Eventually, he sold his team in January 2005. In autumn 2006, he presented Eddie Jordan's Bad Boy Racers on Channel Five. Previous titles: None

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