Overview

"Warren Buffett once opined that ""only when the tide rolls out do you discover who’s been swimming naked."" In a similar vein, American Sport in the Shadow of a Pandemic focuses on how communication practices, structures, and principles change when a key locus—sport—has much of its cultural and political-economic power disrupted. How intertwined is the economic viability of an American collegiate institution to the communicative enactment of the regular staging of collegiate sports? What proportion of a sports media contract is for the competition itself, as opposed to the documentation of fans being ""fanatic"" as they witness contests live and in-person? Who and what is deemed most disposable, and how do such decisions play out for athletes of different genders, races, and abilities? Questions such as these form the core foci of this volume. As many have observed, out of crisis comes opportunity. In this instance, this volume provides an opportunity for leading scholars of communication and sport to consider which principles should be rethought or reconceptualized based on the effects of the pandemic on our culture, politics, and economy."

Full Product Details

Author:   Andrew C. Billings ,  Lawrence A. Wenner ,  Marie Hardin ,  Andrew C. Billings
Publisher:   Peter Lang Publishing Inc
Imprint:   Peter Lang Publishing Inc
Edition:   New edition
Volume:   5
Weight:   0.488kg
ISBN:  

9781433191916

ISBN 10:   1433191911
Pages:   320
Publication Date:   20 December 2021
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Paperback
Publisher's Status:   Active
Availability:   Manufactured on demand  
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Table of Contents

"Acknowledgments – Andrew C. Billings/Lawrence A. Wenner/Marie Hardin: Introduction: Situating Communication and American Sport in the Shadow of a Pandemic – Erin Whiteside/Sam Winemiller: Reimagining the Role of Local Sports Media During the Pandemic Pause – Courtney M. Cox: Force Majeure: Pandemic Labor Insights within the Sports- Media Complex – Simon Ličen: More Than Fun and Games: How the World Will Look at American Sports— and America— After COVID- 19 – Daniel A. Grano: ""Year of the Bubble"": The Black Athletic Body as Event, and the Politics of Subtraction – Abraham Iqbal Khan: Reading Against the Platform: Communicative Capitalism and the NBA Strike – Michael Serazio: Hegemonic Masculinity on the Sidelines: Workplace Dangers, Gendered Ideologies, and Athletic Participation in the Pandemic Era – Travis R. Bell/Christian Dotson- Pierson/Janelle Applequist: Big Risks, Big Rewards: Framing the NWSL Challenge Cup Amid a Pandemic – Katherine L. Lavelle: ""The Team’s Best Interest"": COVID- 19, Mental Health, and Neoliberalism in College Football – Scott Parrott/Nathan A. Towery/Andrew C. Billings: Sports Figures as Public Health Prompts: The Broadening Role of Celebrity Athletes in Health Communication – Gregory A. Cranmer: Socialization and Team Management in Post- COVID- 19 Athletics – Michael L. Butterworth/Katie Lever: Coronavirus, College Football, and the Collapse of American Exceptionalism – Lauren Reichart Smith: The NCAA Response to the COVID- 19 Pandemic and Its Impact on Enjoyment – Karen L. Hartman: COVID- 19, the NCAA, and Title IX: A Time for Gender Equity – Walter Gantz: What Missing Sports Really Means: Mediated Sports Consumption in the Post- Pandemic World – Jimmy Sanderson: Managing the Unprecedented: How Sport Organizations’ Social Media Strategy Adapted and Evolved in the Midst of a Global Pandemic – Ryan Rogers/Lee K. Farquhar: Esports: A Pandemic- Proof Alternative to Traditional Sports? – Tang Tang, L. Meghan Mahoney/Ashley Spiker: Olympics in the Shadow of a Pandemic: Communication, Empowerment, and Concern through Crisis – Dunja Antunovic: Keeping a Sense of Community: Women’s Sports Leagues and (Post- ) Pandemic Communication – Editors – Contributors – Index."

Reviews

When a global pandemic brought elite sport institutions mostly to a grinding halt, it created an opportunity to illuminate the industry's underlying structures, and to imagine a different, more healthy and just future for athletes, fans, and workers in the sports- media complex. In seizing this opportunity, Billings, Wenner and Hardin gathered top scholars in the field, and the resultant volume offers a rare critical glimpse into the inner workings of sport's emergent post- pandemic 'new abnormal,' and some glimmers of a vision for fresh paths forward. - Michael A. Messner, University of Southern California In American Sport in the Shadow of a Pandemic, prominent sports media scholars provide timely, insightful critiques of the sports industry's response and resilience in weathering the COVID- 19 pandemic. This important volume acknowledges how an unprecedented pause in live sport revealed key truths about the sports landscape and its structures, delineating the 'need to haves' (players, media contracts) from the 'nice to haves' (predefined game schedules, live fan involvement). This collection is required reading for sports media scholars to unpack the lessons gained from COVID- 19 and to reflect on how a year of disruption may prompt social, economic, political, and cultural ripples for years to come. - Natalie Brown- Devlin, University of Texas

When a global pandemic brought elite sport institutions mostly to a grinding halt, it created an opportunity to illuminate the industry's underlying structures, and to imagine a different, more healthy and just future for athletes, fans, and workers in the sports-media complex. In seizing this opportunity, Billings, Wenner and Hardin gathered top scholars in the field, and the resultant volume offers a rare critical glimpse into the inner workings of sport's emergent post-pandemic 'new abnormal,' and some glimmers of a vision for fresh paths forward. -Michael A. Messner, University of Southern California In American Sport in the Shadow of a Pandemic, prominent sports media scholars provide timely, insightful critiques of the sports industry's response and resilience in weathering the COVID-19 pandemic. This important volume acknowledges how an unprecedented pause in live sport revealed key truths about the sports landscape and its structures, delineating the 'need to haves' (players, media contracts) from the 'nice to haves' (predefined game schedules, live fan involvement). This collection is required reading for sports media scholars to unpack the lessons gained from COVID-19 and to reflect on how a year of disruption may prompt social, economic, political, and cultural ripples for years to come. -Natalie Brown-Devlin, University of Texas

Author Information

Andrew C. Billings (Ph.D., Indiana University) is the Ronald Reagan Chair of Broadcasting in the Department of Journalism & Creative Media at the University of Alabama. He has published over 220 journal articles and book chapters along with 22 book projects, the majority of which pertain to issues of media content and effects. Lawrence A. Wenner (Ph.D., University of Iowa) is Von der Ahe Professor of Communication and Ethics at Loyola Marymount University. Founding editor of the research journal Communication and Sport, his most recent book is the Oxford Handbook of Sport and Society. Marie Hardin (Ph.D., University of Georgia) is Dean of the Donald P. Bellisario College of Communications at Penn State University. Her scholarship has focused on issues of gender, diversity, and ethics in sports journalism.

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