Aesthetics and Business: Guide to Improve Aesthetic Intelligence and Boost Your Business

Author:   Albert Housman
Publisher:   Albert Housman
ISBN:  

9781803614243


Pages:   122
Publication Date:   18 March 2022
Format:   Paperback
Availability:   In stock   Availability explained
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Aesthetics and Business: Guide to Improve Aesthetic Intelligence and Boost Your Business


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Overview

"Discover How to Interpret Aesthetic in the World - Easily Improve Your Aesthetic Intelligence and Boost Your Business Capabilities.The term aesthetic is usually used to describe how things look. In business, this means product and packaging design, brand image, and corporate identity. However, this word is much more useful if one wants the full meaning far beyond visual elegance. Aesthetics is the pleasure of us all perceiving objects and experiences through our senses.Aesthetic intelligence is understanding, interpreting, and articulating emotions caused by a particular object or experience - and it can be learned and improved.In a world where people desire less, crave richer and more meaningful experiences, and have an unprecedented market force to get what they want, its product or service's aesthetic value is essential for its long-term success.This book will show you how to unlock the secrets of aesthetics to improve yourself and your business. Unlike design thinking, which focuses on the problem-solving process and solution-based strategies, the value of business aesthetics is to enhance the human spirit through sensory experiences and delight the opportunity to evoke imagination. When done right, it benefits both businesses and customers.Learn how to harness the power of aesthetics and reap all the benefits that it can provide you.Here's what this guide to aesthetics and aesthetic intelligence can offer you: - Guide to successful sensory marketing- Designing the best ""Brand Code""- Aesthetic approaches that are designed to last- Guide to developing a unique personal style- Aesthetics in the future world- And much moreIf you want to discover the secrets of aesthetics and improve your aesthetic intelligence, this book will show you the easiest way. So what are you waiting for?"

Full Product Details

Author:   Albert Housman
Publisher:   Albert Housman
Imprint:   Albert Housman
Dimensions:   Width: 15.20cm , Height: 0.70cm , Length: 22.90cm
Weight:   0.172kg
ISBN:  

9781803614243


ISBN 10:   1803614242
Pages:   122
Publication Date:   18 March 2022
Audience:   General/trade ,  General
Format:   Paperback
Publisher's Status:   Active
Availability:   In stock   Availability explained
We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately.

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