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OverviewWhat does it mean to drive a Cadillac? What does 'cuckoo' suggest about the bird? -- two examples explored in this investigation of the history of language signs and of what philosophers, linguists, and others have had to say about them. Rudi Keller shows how signs emerge, function, and develop in the permanent process of language change. He recombines thoughts and ideas from Plato to the present day to create a new theory of the meaning and evolution of icons and symbols. By assuming no prior knowledge and by developing his argument from first principles, Rudi Keller has written a basic text which includes all the necessary features: easy style, good organization, original scholarship, and historical depth. This is a non-technical book which will interest linguists, philosophers, students of communications and cultural studies, semioticians/semanticists, sociologists, and anthropologists. Full Product DetailsAuthor: Rudi Keller (Professor of German Linguistics, Professor of German Linguistics, Heinrich Heine University, Dusseldorf) , Kimberley DuenwaldPublisher: Oxford University Press Imprint: Oxford University Press Dimensions: Width: 16.30cm , Height: 2.00cm , Length: 24.20cm Weight: 0.561kg ISBN: 9780198237334ISBN 10: 0198237332 Pages: 280 Publication Date: 29 October 1998 Audience: Professional and scholarly , Professional & Vocational Format: Hardback Publisher's Status: Active Availability: To order  Stock availability from the supplier is unknown. We will order it for you and ship this item to you once it is received by us. Table of ContentsIntroduction: Signs in Everyday Life Part I: Two Notions of Signs 1: Plato's Instrumental Notion of Signs 2: Aristotle's Representational Notion of Signs 3: Frege's Representational Notion of Signs Part II: Semantics and Cognition 5: Conceptual Realism versus Conceptual Relativism 6: Types of Concepts versus Types of Rules 7: Expression and Meaning Part III: Sign Emergence 8: Basic Techniques of Interpretation 9: Inferential Procedures 10: Arbitrariness versus Motivatedness Part IV: Sign Metamorphosis 11: Iconification and Symbolification 12: Metaphorization, Metonymization and Lexicalization 13: Literal and Metaphorical Sense 14: Rationality and Implicatures Part V: The Diachronic Dimension 15: Costs and Benefits of the Metaphoric Technique 16: The Metaphoric Use of Modal Verbs 17: The Epistemic Weil SummaryReviewsAuthor InformationRudi Keller is Professor of German Linguistics at Heinrich Heine University, Dusseldorf. Tab Content 6Author Website:Countries AvailableAll regions |
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