You Are Now Less Dumb: How to Conquer Mob Mentality, How to Buy Happiness, and All the Other Ways to Ou tsmart Yourself

Author:   David McRaney
Publisher:   Avery Publishing Group
ISBN:  

9781592408795


Pages:   320
Publication Date:   05 August 2014
Recommended Age:   From 18 years
Format:   Paperback
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

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You Are Now Less Dumb: How to Conquer Mob Mentality, How to Buy Happiness, and All the Other Ways to Ou tsmart Yourself


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Overview

The author of the bestselling You Are Not So Smart gives readers a fighting chance at outsmarting their not-so-smart brains.   A mix of popular psychology and trivia, You Are Now Less Dumb is grounded in the idea that we all believe ourselves to be objective observers of reality--except we’re not. But that’s okay, because our delusions keep us sane.   Expanding on this premise, McRaney provides eye-opening analyses of seventeen ways we fool ourselves every day, including: Enclothed Cognition (the clothes you wear change your behavior and influence your mental abilities) The Benjamin Franklin Effect (how you grow to like people for whom you do nice things and hate the people you harm). Deindividuation (Despite our best intentions, we practically disappear when subsumed by a mob mentality) The Misattribution of Arousal (Environmental factors have a greater effect on our emotional arousal than the person right in front of us) Sunk Cost Fallacy (We will engage in something we don’t enjoy just to make the time or money already invested “worth it”) McRaney also reveals the true price of happiness, and how to avoid falling for our own lies. 

Full Product Details

Author:   David McRaney
Publisher:   Avery Publishing Group
Imprint:   Avery Publishing Group
Dimensions:   Width: 12.70cm , Height: 1.90cm , Length: 18.90cm
Weight:   0.215kg
ISBN:  

9781592408795


ISBN 10:   1592408796
Pages:   320
Publication Date:   05 August 2014
Recommended Age:   From 18 years
Audience:   General/trade ,  General
Format:   Paperback
Publisher's Status:   Active
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

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Reviews

[The] fusion of wry prose and enlightening minilessons is what makes this book so special- page after page, readers will be laughing, learning, and looking at themselves in new ways. McRaney is a fine stylist, easily balancing anecdote, analysis, and witty asides... this book is seriously informative. -- Publisher's Weekly , Starred Review A lively look at our myriad self-delusions and how we can beat or exploit them. -- Parade --Praise for You are Now Less Dumb


Author Information

David McRaney is a journalist and self-described psychology nerd. He has written for several publications, including The Atlantic and Psychology Today. He lives in Hattiesburg, Mississippi.

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