The Music Export Business: Born Global

Author:   Stephen Chen ,  Shane Homan ,  Tracy Redhead (University of Western Australia) ,  Richard Vella
Publisher:   Taylor & Francis Ltd
ISBN:  

9780367427054


Pages:   218
Publication Date:   12 April 2021
Format:   Hardback
Availability:   In Print   Availability explained
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The Music Export Business: Born Global


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Overview

"The Music Export Business examines the workings of the fast-changing world of music industry exports. The music industry is in a state of flux, resulting from changes in technology, markets, government policies and most recently the COVID-19 pandemic. In analysing the ability of organisations to access international markets from inception, this book assesses global trends in music industry business models, including streaming and national export policies. The book deploys author interviews with industry insiders including musicians, managers, record labels and government stakeholders, using case studies to highlight cultural and economic value creation in a global value chain Providing research-based insights into ""export readiness"" in the global music industry, this book reassesses the ""born global"" phenomenon, providing a unique and valuable resource for scholars and reflective practitioners interested in the evolving relationship between music industries, national economies, government policies and cultural identity. ."

Full Product Details

Author:   Stephen Chen ,  Shane Homan ,  Tracy Redhead (University of Western Australia) ,  Richard Vella
Publisher:   Taylor & Francis Ltd
Imprint:   Routledge
Weight:   0.453kg
ISBN:  

9780367427054


ISBN 10:   0367427052
Pages:   218
Publication Date:   12 April 2021
Audience:   College/higher education ,  Tertiary & Higher Education
Format:   Hardback
Publisher's Status:   Active
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

Table of Contents

1 Introduction 2 The economics of music exports 3 Music entrepreneurs and export readiness 4 Networking at music industry export events 5 Case study: Australia 6 National case studies, export schemes and policy 7 Born global? Appendix 1: Interview list Appendix 2: Australian Music Industry Exports Survey Appendix 3: Music export snapshots

Reviews

"""A foundational examination of this important new direction in the popular music industry that is a worthy roadmap for future research."" Heather McDonald, The Journal of Arts Management, Law, and Society"


A foundational examination of this important new direction in the popular music industry that is a worthy roadmap for future research. Heather McDonald, The Journal of Arts Management, Law, and Society


Author Information

Stephen Chen is Professor of International Management at Newcastle University, UK. Previously he held academic positions in the UK (at Manchester Business School and City University), USA (at UCLA) and Australia (at the Australian National University, Macquarie University and the University of Newcastle). Associate Professor Shane Homan teaches media and cultural studies at Monash University, Melbourne. Tracy Redhead is a composer, researcher, producer and lecturer of Electronic Music and Sound Design at the University of Western Australia. Richard Vella is a composer and academic. From 2007 to 2019, Vella was Professorial Chair of Music at the University of Newcastle Conservatorium of Music.

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