Language Policy and Planning for the Modern Olympic Games

Author:   Jie Zhang ,  Ingrid Piller
Publisher:   De Gruyter
ISBN:  

9781614516866


Pages:   281
Publication Date:   19 April 2021
Format:   Hardback
Availability:   In Print   Availability explained
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Language Policy and Planning for the Modern Olympic Games


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Overview

This book is the first longitudinal study that addresses language policy and planning in the context of a major international sporting event and examines the ideological, political, social, cultural, and economic effects of such context-specific policy initiatives on contemporary China. The book has important reference value for future research on language management at the supernational level and language services for linguistically complex events. At the same time, it presents some broader implications for current and future language policy makers, language educators and learners, particularly from non-English speaking backgrounds. Foreword by Ingrid Piller

Full Product Details

Author:   Jie Zhang ,  Ingrid Piller
Publisher:   De Gruyter
Imprint:   De Gruyter Mouton
Weight:   0.533kg
ISBN:  

9781614516866


ISBN 10:   1614516863
Pages:   281
Publication Date:   19 April 2021
Audience:   Professional and scholarly ,  Professional & Vocational ,  Professional & Vocational
Format:   Hardback
Publisher's Status:   Active
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

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Jie Zhang, Zhongnan University of Economics & Law, Wuhan, China.

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