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OverviewDiscusses the newest marketing concepts.The Guru name is synonymous with expert, candid advice.The Guru format provides an easy reference to a wide range of ideas and practices. Full Product DetailsAuthor: Joseph H Boyett, PhD , Jimmie T BoyettPublisher: Wiley Imprint: Wiley ISBN: 9781280363863ISBN 10: 128036386 Pages: 252 Publication Date: 01 January 2003 Audience: General/trade , General Format: Electronic book text Publisher's Status: Active Availability: In stock We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately. Table of ContentsReviewsAuthor InformationTab Content 6Author Website:Countries AvailableAll regions |