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OverviewFull Product DetailsAuthor: Arthur G. CookPublisher: Gower Publishing Ltd Imprint: Gower Publishing Ltd Edition: 2nd New edition ISBN: 9781472460127ISBN 10: 147246012 Pages: 234 Publication Date: 28 May 2015 Audience: Professional and scholarly , Professional & Vocational Format: Electronic book text Publisher's Status: Active Availability: In stock  We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately. Table of ContentsReviewsAuthor InformationArthur G. Cook is a Principal with ZS, a management consulting firm specializing in the pharmaceutical industry. Previously he was Director of Global Forecasting for Syntex Pharmaceuticals. Art has been involved in pharmaceutical forecasting for over 30 years, has worked with many major pharmaceutical companies on their forecasting processes, and has created forecasts for over 150 therapy areas. He has written and presented widely on the subject of forecasting, portfolio management, market research, and pricing for the pharmaceutical industry. Tab Content 6Author Website:Countries AvailableAll regions |
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