Overview

Design Thinking for Smaller Enterprise Development captures the zeitgeist and concerns of the new Millennium and offers a fresh view on how business can be successful by benefiting the wider society it should serve. It also highlights the systemic negative impact of a consumption and profit-focussed economy and introduces an original model – SOCIETALByDesign™ – as a constructive alternative to relentless resource depletion, through an agile, adaptive, and respectful enterprise, which protects nature and civilisation and embraces a balanced and holistic purpose to serve people, planet and a positive legacy, as the heart of its very reason of being. The original SOCIETALByDesign™ model positions purpose, principles, framework and current techniques for a modern business to utilise and holistically integrate benefits for employees, society and environment thought its products and services. The SOCIETALByDesign™ model links purpose and business and synthesises an operating model that can be adopted, adapted and applied by any enterprise wishing to focus on shared prosperity and the good of people and planet instead of profit at any price. The book is intended for business practitioners such as business founders and owners, angel investors, entrepreneurs, portfolio managers of investment funds, managers and leaders of companies large and small. It is also helpful for external business and organisation development consultants, mentors, coaches and specialists who provide services and expertise to enterprises design, change and optimisation. Because the book provides a practitioner’s perspective on business, it can also be useful to students, lecturers and academics.

Full Product Details

Author:   Adina Tarry
Publisher:   Taylor & Francis Ltd
Imprint:   Routledge
Weight:   0.300kg
ISBN:  

9780367264406

ISBN 10:   0367264404
Pages:   142
Publication Date:   24 September 2019
Audience:   College/higher education ,  Professional and scholarly ,  Tertiary & Higher Education ,  Professional & Vocational
Format:   Hardback
Publisher's Status:   Active
Availability:   In Print  
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Table of Contents

Introduction Embracing a polymath capability Sources of information and influences Intended readership and outcomes Contents, structure and style 1 Trepidation and anticipation at the dawn of the new millennium of integrated digital technologies Human evolution, industrial revolutions and the digital age The “in-between” digital enterprise People on the two sides of the e-commerce coin Appraising enterprise needs and balancing contributions 2 New perspectives on adaptive responses People at the centre of a new order enterprise and why design thinking is fit for this purpose Handshakes, interfaces and overlaps: a multidisciplinary and cross-functional perspective on applying knowledge to optimise business Dealing with change and the ongoing adaptive development of agile digital enterprises 3 SOCIETALByDesign™ Model of adaptive enterprise design and development: when embracing what is good for society and planet means doing good business The architecture of the SOCIETALByDesign™ Model People bring businesses to life: enabling human energy to flow and flourish Monitoring what we want to improve Helical iterations and agile adaptive transformation Concluding with hope and confidence: using what we know to prepare for the unknown Index

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Author Information

Adina Tarry is an AI & O/D strategist, psychologist, accredited coach, Visiting Lecturer and author of Coaching with Careers and AI in Mind. Adina’s consulting practice is informed by international business experience, psychology and cross cultural expertise, academic research, science, technology and ongoing professional development.

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