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The express delivery industry plays a pivotal role in fostering social and economic advancements. The goal is to... Read More >>
Discusses the environment of the logistics industry in the context of new technologies and cybersecurity measures.... Read More >>
Presents knowledge and skills to allow readers to understand and apply the different concepts, techniques, and tools... Read More >>
This book studies the use of digital marketing across the economic, social, and political sectors of India. It looks... Read More >>
This comprehensive book examines the impact of smart technologies in consumer behaviour from a contemporary perspective,... Read More >>
This book explores the process by which an SMO succeeds in changing corporate behavior and how this success leads... Read More >>
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Available open access digitally under CC-BY-NC-ND licence. This interdisciplinary volume explores how English commercial,... Read More >>
The book analyses how the past - material (the historic built environment) and intangible (routines, practices and... Read More >>
Emerging Trends in Smart Societies: Interdisciplinary Perspectives” captures the essence of the groundbreaking initiative... Read More >>
Planning Research in Hospitality and Tourism, 3rd Edition is an accessible, concise and practical guide to planning,... Read More >>
Digitalisierung für Vertriebserfolge optimal einsetzen Digitales Verkaufen bietet Ihnen jede Menge neuer Chancen.... Read More >>
This practical guide is a “must own” resource for every museum store office. The eight-chapter volume includes a... Read More >>
A fascinating history of the profitable paradox of the American outdoor experience: visiting nature first requires... Read More >>
"""One of the most significant marketing books I've ever read.""Scott Hogle, President, iHeart Media and author... Read More >>
"Step into the world of retail sales with confidence and mastery as Laurel D. Malvern, as she unveils the secrets... Read More >>
In Redefining Retail: 10 Guiding Principles for a Post-Digital World, Prof. Philip Kotler and Dr. Giuseppe Stigliano... Read More >>