Overview

It’s not where you start, it’s how you move forward with purpose. Learn, unlearn, relearn the A-Z’s of life to move towards your goals and a more purposeful life.Let’s face it. Achieving what we set out to do can be one of life’s greatest challenges. From botched New Years’resolutions to dreams and aspirations that never came to be, setbacks are a common albeit discouraging or disheartening occurrence in our lives. However, as many often say, the road to success is paved with failures. With the right knowledge and some inspiration, anyone can turn things around and savour success in a quicker and easier manner.You Don’t Suck explores the realities of what it takes to achieve one’s goals and lead a more purposeful life. It introduces readers to three general phases in their journey to success—setting up, sustaining and reflecting—and guides them through:•timeless truths•unconventional perspectives•well-known studies•light-hearted and serious examples•personal and second-hand anecdotes•practical approaches and advice•simple wisdom for thought

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It’s not where you start, it’s how you move forward with purpose. A programme director at work, a coach by passion, and a writer at heart, Allison Ching abides by the mantra ‘Dream, Do, Deliver’ and hopes to inspire this conviction in her readers and the people she meets to impact their lives and help them to achieve their goals.Allison started her career as a news and business editor. After several years, she decided to pursue an MBA with INSEAD Business School to broaden her capabilities and opportunities.

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