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OverviewFrom low humor to high drama, TV weather reporting has encompassed an enormous range of styles and approaches, triggering chuckles, infuriating the masses, and at times even saving lives. In Weather on the Air,meteorologist and science journalist Robert Henson covers it all—the people, technology, science, and show business that combine to deliver the weather to the public each day. The first comprehensive history of its kind, Weather on the Air explores the many forces that have shaped weather broadcasts over the years, including the long-term drive to professionalize weathercasting, the complex relations between government and private forecasters, and the effects of climate-change science and the Internet on today’s broadcasts. Dozens of photos and anecdotes accompany Henson’s more than two decades of research to document the evolution of weathercasts, from their primitive beginnings on the radio to the high-gloss, graphics-laden segments we watch on television every morning. This engaging study will be an invaluable tool for students of broadcast meteorology and mass communication and an entertaining read for anyone fascinated by the public face of weather. Full Product DetailsAuthor: Robert HensonPublisher: American Meteorological Society Imprint: American Meteorological Society Dimensions: Width: 18.60cm , Height: 2.10cm , Length: 23.10cm Weight: 0.680kg ISBN: 9781878220981ISBN 10: 1878220985 Pages: 242 Publication Date: 15 July 2010 Audience: General/trade , College/higher education , General , Tertiary & Higher Education Format: Paperback Publisher's Status: Active Availability: Out of stock The supplier is temporarily out of stock of this item. It will be ordered for you on backorder and shipped when it becomes available. Table of ContentsReviews“Bob Henson’s Weather on the Air is lovingly written and meticulously researched. . . . More than just a simple timeline detailing the technological innovations that have taken the profession from hand-drawn maps on Plexiglass to today’s touch screen technology, Henson’s book also touches on the philosophical.”— Weatherwise Magazine <br>--Bob Swanson "Weatherwise Magazine " Bob Henson's Weather on the Air is lovingly written and meticulously researched. . . . More than just a simple timeline detailing the technological innovations that have taken the profession from hand-drawn maps on Plexiglass to today's touch screen technology, Henson's book also touches on the philosophical. --Bob Swanson Weatherwise Magazine Author InformationRobert Henson is a science writer at the National Center for Atmospheric Research and a contributing editor to Weatherwise magazine. His other books include The Rough Guide to Weather and The Rough Guide to Climate. Tab Content 6Author Website:Countries AvailableAll regions |