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OverviewFrom low humor to high drama, TV weather reporting has encompassed an enormous range of styles and approaches, triggering chuckles, infuriating the masses, and at times even saving lives. In Weather on the Air, meteorologist and science journalist Robert Henson covers it all the people, technology, science, and show business that combine to deliver the weather to the public each day. Featuring the long-term drive to professionalize weathercasting; the complex relations between government and private forecasters; and the effects of climate-change science and the Internet on today s broadcasts. With dozens of photos and anecdotes illuminating the many forces that have shaped weather broadcasts over the years, this engaging study will be an invaluable tool for students of broadcast meteorology and mass communication and an entertaining read for anyone fascinated by the public face of weather. Full Product DetailsAuthor: Robert HensonPublisher: American Meteorological Society Imprint: American Meteorological Society ISBN: 9781299694019ISBN 10: 1299694012 Pages: 255 Publication Date: 01 January 2010 Audience: General/trade , General Format: Electronic book text Publisher's Status: Active Availability: In stock We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately. Table of ContentsReviewsAuthor InformationTab Content 6Author Website:Countries AvailableAll regions |