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OverviewThis book aims to understand public diplomacy by examining its practice. In particular, it focuses on the implementation of educational and exchange programs by the US Departments of State and Defense toward China. Implementation is the focal point of this study and is utilized both as a practical process and a methodology. It refers to the process of translating a public diplomacy policy goal—the specific order given to a governmental institution in order to achieve a general foreign policy objective—into public diplomacy practices and impact. In addition, it refers to a research method that centers implementation and accepts the prerequisite of discretion from studies of policy implementation. This book maps out where and by whom implementation discretion is exercised in public diplomacy. It argues that public diplomacy is in the eye of the beholder, and that its meanings can vary significantly according to different actors. Full Product DetailsAuthor: Di WuPublisher: Springer Nature Switzerland AG Imprint: Springer Nature Switzerland AG Edition: 1st ed. 2022 Weight: 0.437kg ISBN: 9783030956431ISBN 10: 3030956431 Pages: 211 Publication Date: 30 June 2022 Audience: Professional and scholarly , Professional & Vocational Format: Hardback Publisher's Status: Active Availability: Manufactured on demand  We will order this item for you from a manufactured on demand supplier. Table of Contents"Chapter 1. Implementation Discretion in Public Diplomacy: An Introduction US Public Diplomacy Towards China Rebalance to the Asia-Pacific Why Implementation? Methodological Issues A Roadmap to the Rest of the Book Chapter 2. Programs at Departments of State and Defense Defining Public Diplomacy in Practice Public Diplomacy Programs at Two Departments Programs and Their Goals Conclusion Chapter 3. Implementation and Public Diplomacy Implementation's Duo Role Meanings of Public Diplomacy in Theory Ideal Public Diplomacy without Discretion Conclusion Chapter 4. Mixed Impacts of Organizational Culture Effects of Organizational Culture ""Defense is from Mars and State is from Venus"" Process-Oriented and Elitist Tendencies in DoS Result-Oriented and Hierarchical Tendencies in DoD Conclusion Chapter 5. Public Diplomacy becomes Measurable Outcomes Displacing Ambiguous Goals with Measurables Public Diplomacy's Ambiguous Goals and Evaluation Preference of Measurable in DoS Preference of Measurables in DoS Measurable Goals in DoD Conclusion Chapter 6. Public Diplomacy Constrained by Limited Resources Effect of Inadequate Resources on Implementation Public-Private Partnerships in DoS Various Resource Constraints of DoD Conclusion Chapter 7. Public Diplomacy in the Eye of the Beholder Exercising Discretion in Public Diplomacy Public Diplomacy and Implementation Some Exceptions and Alternative Explanations Connecting to the Literature Looking into the Future "ReviewsAuthor InformationDi Wu is Assistant Professor at Tongji University, China. Her research sits at the intersection of foreign policy and strategic communication, with geographic interests in China and the US. Wu has published on soft power, public diplomacy, and US-China relations. Tab Content 6Author Website:Countries AvailableAll regions |
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