Understanding Korean Webtoon Culture: Transmedia Storytelling, Digital Platforms, and Genres

Author:   Dal Yong Jin
Publisher:   Harvard University Press
ISBN:  

9780674291317


Pages:   252
Publication Date:   15 November 2022
Format:   Hardback
Availability:   In stock   Availability explained
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Understanding Korean Webtoon Culture: Transmedia Storytelling, Digital Platforms, and Genres


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Full Product Details

Author:   Dal Yong Jin
Publisher:   Harvard University Press
Imprint:   Harvard University Press
Dimensions:   Width: 15.20cm , Height: 1.90cm , Length: 22.90cm
Weight:   0.544kg
ISBN:  

9780674291317


ISBN 10:   067429131
Pages:   252
Publication Date:   15 November 2022
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Hardback
Publisher's Status:   Active
Availability:   In stock   Availability explained
We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately.

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Reviews

As the first book-length study of webtoons, Jin’s monograph has a lot to offer to scholars and students interested in cultural globalization and media convergence in relation to digital technologies. The book is well-written and a joy to read. Any reader, with or without relative academic background, can benefit from it. -- Haixia Man * International Journal of Communication *


As the first book-length study of webtoons, Jin’s monograph has a lot to offer to scholars and students interested in cultural globalization and media convergence in relation to digital technologies. The book is well-written and a joy to read. Any reader, with or without relative academic background, can benefit from it. -- Haixia Man * International Journal of Communication * Provides a meticulously crafted and extensive exploration of this new transnational, transmedia cultural phenomenon. The book serves as a valuable resource for both undergraduate and graduate courses encompassing the topics of media, globalization, and Korean popular culture…In particular, readers will find the critical reflections on the consequences of platformization, the evolution of media technologies, and the development of cultural products…to be enlightening and thought-provoking. -- Hojin Song * Seoul Journal of Korean Studies * Provides a much-needed account of an emergent and increasingly impactful form and industry that has yet to be sufficiently discussed. Researchers of South Korean media, history, and culture, in addition to new media scholars and comic book studies researchers more broadly, will find the book of interest. At the same time, the book’s accessibility ensures that it can reach the full range of potential readers who are invested or even curious about the topic, from undergraduate students to researchers to members of the general public. -- Se Young Kim * Pacific Affairs *


Author Information

Dal Yong Jin is Distinguished SFU Professor at the School of Communications at Simon Fraser University.

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