Overview

THE ULTIMATE GUIDE FOR CEOs An executive guide to managing large, complex, and long-range projects. A manager sets objectives - A manager organizes - A manager motivates and communicates - A manager establishes yardsticks and develops people. Traditionally, we have searched for the miracle worker with the magic wand to turn an ailing organization around. However, establishing, maintaining, and restoring a theory does not require a Genghis Khan or Leonardo da Vinci in the executive suite. What's required is not genius; it is hard work. It is not being clever; it is being conscientious. It is what CEOs are paid for. In this book, Wayne Heard explains in detail how to manage large, complex, and long-range projects.

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9781597557917

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Reviews

"THE ULTIMATE GUIDE FOR CEOs should be a go-to resource for everyone in a leadership position. Wayne Heard provides management strategies that simplify the complex and give leaders the tools to spend time, money, and energy more effectively than ever before. Lieutenant General William B. Caldwell IV, U.S. Army (Retired), President of Georgia Military College Wayne Heard has perfectly captured the essence of Bob Jackson's incredible leadership. COL Jackson's experience, management, and daily example are his legacy to our Army and our Nation. Lieutenant General Francis ""Frank"" Wiercinski, US Army (Retired) Wayne Heard's new book, THE ULTIMATE GUIDE FOR CEOs, is a great must-read for leaders in an organization and would be of interest to anyone wanting their business to succeed. Highly recommended! Jamie G. Herbert, former University Educational Advisor From the battlefield to the boardroom, Wayne Heard has written the ultimate guide to organizational effectiveness! If you want to know how U.S. Army Special Forces Officers create order out of chaos, this is for you! Mark Shoaff, Master Sergeant, Florida State Patrol, Bureau of Criminal Investigation and Intelligence THE ULTIMATE GUIDE FOR CEOs by Wayne Heard is an extremely useful tool for any decision maker, leader, manager, and/or planner to have in their toolbox of references. It is Highly organized and well laid out and can be used as a quick reference guide or an in-depth project analyzer. Charles W Higbee, Colonel US Army (Retired), Former Chairman, Department of Academic Affairs, U.S. Army War College; Former Assistant for Planning and Requirements, Office of the Secretary of Defense for Special Operations and Low Intensity Conflict Wayne Heard's book, THE ULTIMATE GUIDE FOR CEOs, is compelling and provides a dynamic approach to problem solving. These principles are applicable to all levels of military command or civilian management. Kief Tackaberry, Colonel US Army (Retired), Former Director, Army Program (Northrop Grumman Corporation) In his new book, THE ULTIMATE GUIDE FOR CEOs, Wayne Heard has hit it out of the park. As a professional leadership teacher / Mentor / Executive Coach, I am always on the lookout for new resources from which I can illuminate my students regarding the art and science of leading well. Wayne, whom I have known for 40-plus years, brings a lifetime of experience to his project. He began as a young sergeant in the Army and rose to senior rank, serving our nation with distinction. Dr. Steven P. Bucci, Colonel, U.S. Army (Retired.), former Deputy Assistant Secretary of Defense"

Author Information

WAYNE HEARD, a former U.S. Army Green Beret, was called out of retirement to help write the Army's Personnel Recovery how-to manual and guide the development of the Army's PR program. He also taught DEA Special Agents working in high-risk assignments. A master parachutist and Ranger, Wayne's articles have been published in several professional periodicals.

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