The Strategy Book: How to think and act strategically to deliver outstanding results

Author:   Max Mckeown
Publisher:   Pearson Education Limited
Edition:   3rd edition
ISBN:  

9781292264134


Pages:   288
Publication Date:   23 December 2019
Replaced By:   9781292466637
Format:   Paperback
Availability:   In stock   Availability explained
We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately.

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The Strategy Book: How to think and act strategically to deliver outstanding results


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Overview

Thinking strategically is what separates managers and leaders. Learn the fundamentals about how to create winning strategy and lead your team to deliver it. From understanding what strategy can do for you, through to creating a strategy and engaging others with strategy, this book offers practical guidance and expert tips. It is peppered with punchy, memorable examples from real leaders winning (and losing) with real world strategies. The Strategy Book focuses on how you can create powerful strategies to deliver success in a competitive world. It answers the following questions: What do we know about strategy? What can creative strategy do for you? How can you effectively create winning strategies? How to think and act strategically? How can you engage people with strategy? How do you avoid pitfalls, problems, and screw-ups? It can be read as a whole or you can dip into the easy-to-read, bite-size sections as and when you need to deal with a particular issue. The structure has been specially designed to make sections quick and easy to use – you’ll find yourself referring to them again and again.

Full Product Details

Author:   Max Mckeown
Publisher:   Pearson Education Limited
Imprint:   FT Publishing International
Edition:   3rd edition
Dimensions:   Width: 14.00cm , Height: 2.00cm , Length: 21.40cm
Weight:   0.360kg
ISBN:  

9781292264134


ISBN 10:   1292264136
Pages:   288
Publication Date:   23 December 2019
Audience:   Professional and scholarly ,  Professional & Vocational
Replaced By:   9781292466637
Format:   Paperback
Publisher's Status:   Active
Availability:   In stock   Availability explained
We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately.

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"""This book will help readers tackle the really important challenges they face both in developing strategies and putting them into action"" Consulting Magazine"


This book will help readers tackle the really important challenges they face both in developing strategies and putting them into action Consulting Magazine


""This book will help readers tackle the really important challenges they face both in developing strategies and putting them into action"" Consulting Magazine


Author Information

Dr. Max Mckeown is the author of The Strategy Book, winner of the Commuter Read at the Chartered Management Institute Book of the Year 2013 and Amazon's Best Business Books of 2012. He is also author of The Innovation Book, Adaptability: The Art of Winning in an Age of Uncertainty, and four other books. He works as a strategic coach with Fortune 100 companies and is also a popular keynote speaker at conferences worldwide.

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