The Rise of Positive Luxury: Transformative Research Agenda for Well-being, Social Impact, and Sustainable Growth

Author:   Wided Batat (B&C Consulting Group)
Publisher:   Taylor & Francis Ltd
ISBN:  

9780367757274


Pages:   236
Publication Date:   21 July 2022
Format:   Hardback
Availability:   In Print   Availability explained
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The Rise of Positive Luxury: Transformative Research Agenda for Well-being, Social Impact, and Sustainable Growth


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Author:   Wided Batat (B&C Consulting Group)
Publisher:   Taylor & Francis Ltd
Imprint:   Routledge
Weight:   0.521kg
ISBN:  

9780367757274


ISBN 10:   0367757273
Pages:   236
Publication Date:   21 July 2022
Audience:   College/higher education ,  Tertiary & Higher Education
Format:   Hardback
Publisher's Status:   Active
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

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Wided Batat is Professor of Marketing, Entrepreneur, and International keynote Speaker. She is the founder of the modern experiential marketing mix and its 7Es tool, as well as the Transformative Luxury Research (TLR) stream to help luxury businesses embrace positive luxury and sustainable growth while promoting collective and individual well-being.

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