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"""When I was looking at setting up my business I had so many emotions going on; excitement, trepidation, nerves, and lots and lots of hope. However, one of the elements that I dreaded dealing with was the business plan, we all know that we need one, but I felt a bit lost as to how to go about it or where to start. I didn't want to get caught up with heavy lingo and business terminology that I didn't quite understand yet. The Real Business Plan was a God send for me because the language is simple, easy to understand, and I felt like Kath (the author) was holding my hand throughout the process which was really comforting. The result was a straightforward and easy to use business plan to get me started on my business journey. I would highly recommend this book for anyone thinking about getting started with a new business venture."" - Suzanne Murphy; Director, Urban Dweller"

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9781739850104

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Kath Parrington is a natural-born planner. Planning is in her DNA. Entering the corporate world at the age of 22 she planned to have made her exit before turning 50. She achieved it aged 47. Through big business, she learned a lot about planning. And goal setting. And measuring. How to overcomplicate it, how the wrong goals drive the wrong behaviours, how planning is seen as boring, a chore, something most people avoid. And yet her own experience was that a clear plan can deliver your dreams. So, she's now trying to make planning simple and fun!If you're interested in the academic stuff, Kath has a Law degree, a post-graduate certificate in Business Excellence and a Masters degree in Business Administration. That's probably as close as you will get if you're looking for a formal qualification in business plans. And as most entrepreneurs will tell you, education doesn't teach you how to run a business. What's probably more important is that Kath makes an independent living from sound investment decisions she made 30 years ago. She has a property business and a coaching consultancy. All of this runs successfully through her planning habits.You can find out more about Kath on LinkedIn and facebook. But all you really need to know is that her passion is making planning simple. Oh, and dogs. Kath loves dogs.

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