Overview

Capitalism is the greatest economic system the world has ever known – but capitalism is broken. The Mission Corporation promotes a more enlightened form of ‘contemporary capitalism’: its Seven Declarations connect profit with purpose, align stakeholders’ values with their actions and provide a roadmap for entrepreneurs and governments. Learn how to: • Connect the heart of a non-profit to the brains of a for-profit • Create a market-leading company based on mission • Ignite a culture within your company based on shared purpose • Make stakeholder values live within your actions as a business

Full Product Details

Author:   Michael T. Moe ,  Michael M. Carter ,  Daniel Priestley
Publisher:   Rethink Press
Imprint:   Rethink Press
Dimensions:   Width: 14.00cm , Height: 1.20cm , Length: 21.60cm
Weight:   0.255kg
ISBN:  

9781781335130

ISBN 10:   1781335133
Pages:   190
Publication Date:   20 February 2021
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Paperback
Publisher's Status:   Active
Availability:   In Print  
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

Table of Contents

Introduction 1 From Then To Now: The First 250 Years Of Capitalism The foundations of capitalism The nature of business The evolution of capitalism The problems of today's so-called modern capitalism Summary 2 Life Is Not A Game Of Monopoly The 'invisible hand' of greed Capitalism's heroes and villains Business is a team sport Silicon Valley Summary 3 Where We Are Now? Your life is a mission The knowledge economy Inequality of opportunity The misalignment of goals The hypocrisy of modern capitalism Summary 4 The Next 250 Years: The New Age Of Enlightenment The rise of entrepreneurism The rise of the gig economy Entrepreneurs are game-changers Purpose-based businesses are the future Summary 5 Mission-Led Business What is a mission-led business? 6 The Mission Corporations Going global What is a Mission Corp? B Corps versus M Corps Summary 7 The Business Of Giving Back The business of listening HundredX - an M Corp in action The business of giving back The river of business Summary 8 The Seven Declarations The Seven Declarations Unpacking the declarations Supporting the M Corps of the future The Three Phases of the Mission Corps Capitalism's new renaissance Summary 9 The Health Of Nations: How Entrepreneurs Will Change The World The system feels rigged The death of the American Dream The bigger the problem, the bigger the opportunity The fundamentals of a healthy nation The importance of creating meaning How entrepreneurs will change the world Summary 10 The New Age Of Enlightenment The New Age of Enlightenment Organic evolution and participatory capitalism The collective holds the key The entrepreneurs of the future The boards of the future The shareholders of the future Us versus them Business can bridge the divide Summary Conclusion A word to the skeptics Afterword: A Bold Proposal Notes The Authors

Reviews

'Michael and Michael capture a very important idea: purpose and profits do not have to be at odds with one another, and businesses can and must be a force for good.' - John Donahoe, President and CEO of Nike 'The Mission Corporation articulates an ambitious goal. To address the short-comings of American capitalism, we must maximize its core strength: the entrepreneurial spirit. The authors call for a new generation of entrepreneurs to make solving problems facing humanity a business' reason for being. They envision a capitalism where the desire to improve the quality and equality of human lives drives product innovation, and transforms how businesses are funded, how they operate, and how success is measured. Changes our society needs can come from changing how we build our small businesses from the ground up, one company at a time. Every entrepreneur and business owner should read this important book.' - Howard Schultz, former CEO and Chairman Emeritus, Starbucks 'The Mission Corporation is a road map for a future in which all stakeholders win. Businesses do right by doing good - by spreading wealth, by focusing on merit, by helping improve the communities they serve. The Mikes - Moe and Carter - have given all of us an inspiring look at what can be.' - Whitney Shaw, CEO/President of American City Business Journals 'The joy of working at Forbes is access to innovative entrepreneurs and CEOs. The best are leading deep digital transformations to stay future-fit . But they don't stop there. They also embrace leadership and cultural changes built on purpose, empathy, transparency and inclusion. Without a doubt, the pandemic has prioritized this new way of leadership. Authors Michael Moe and Michael Carter warn there is no returning to old ways if we are to save the world from today's brutal late-stage capitalism that pits people and nations against each other. Moe and Carter are right. The world is at a crossroads. One road leads to more tribalism, resentment, political extremism, and violence. The other leads to a new enlightenment era of freedom, human creativity, and expanding prosperity for all.' The Mission Corporation is a terrific treatise, and it has arrived at a most needed time in human history.' - Rich Karlgaard, Editor-at-Large, futurist, Forbes, author of Late Bloomers 'The most impactful businesses of the future will combine profits with purpose. Entrepreneurs who understand this will attract better employees and more loyal customers - and generate greater returns for shareholders. The Mission Corporation provides a roadmap for a new generation of impact entrepreneurs.' - Steve Case, former CEO of AOL 'Perfectly timed, The Mission Corporation is a provocative book on the future of capitalism and entrepreneurship, especially at this time when capitalism itself is under attack on many fronts. The Mission Corporation points out that a key strength of corporations everywhere is the entrepreneur's creativity which serves as the catalyst and a driving force of corporate innovation, purpose and eventual profitability. A timely and must read for all C suite members.' - Admiral Tom Lynch 'To achieve sustainable success today and in the future economy, authenticity and mission-driven purpose must be anchored into organizational identity. Michael and Michael's new book, The Mission Corporation more than delivers on these principles, helping leaders balance ambition and heart to yield profits with purpose.' - Joan Gabel, President of University of Minnesota 'Like in every game of life, adapting to change is key. The virus and racial injustices have and will change how we flourish or flounder. Michael and Michael's book gives us ways to make plays and helps us all create better outcomes for the new universe. Never stop seeking your purpose and ways to truly impact each and everyone's mission moment ! Exhaust all that you can! This book will help.' - Ronnie Lott, NFL Hall of Fame, College Football Hall of Fame, Four Super Bowl Championships, CEO of Lott Auto Ventures 'If there ever was a moment when everything is - and should be - up for debate, it's right now. With this book, Moe and Carter prod and provoke, and push the reader to reconsider modern business from its most basic principles. For those in search of something to change their way of thinking, The Mission Corporation provides a blueprint that's at once radical and feasible.' - Jason Kelly, author of The New Tycoons and Sweat Equity, chief correspondent, Bloomberg QuickTake 'The Mission Corporation by Michael Moe and Michael Carter is an outstanding motivational logic for all who realize that we must build corporations that have net positive impacts on all things. Mission Corps focus on positive outcomes for all forms of capital. Human capital, natural capital and financial capital must all be enhanced by every mission driver corp of the future and Moe and Carter give us the intellectual construct and creative ideas to move forward. This is an important new book for anyone who knows we need to move forward in totally new ways.' - Michael M Crow, President, Arizona State University 'The Mission Corporation is a clarion call for the fundamental belief that business can and should be a force for good, and provides a thought-provoking view of how to create a better, more sustainable world for all. Emerging next generation leaders are embracing the pathways Michael Moe and Michael Carter have so clearly articulated, leading with purpose-led, entrepreneurial mindsets. These shifts will only accelerate in the innovation economy: the rest of us are well-advised to catch up.' - Rachael Jarosh, President and CEO of Enactus 'Economists have shown that when entrepreneurs innovate to disrupt and improve laggard industries, they create so much wealth for society that their company's profits represent only a small fraction of the total value of their innovations. Moe's and Carter's book The Mission Corporation explains how the next generation of entrepreneurs will build their success on innovative solutions to society's most challenging problems.' - Joe Lonsdale, co-founder of Palantir Technologies and 8VC 'Michael Moe and Michael Carter have, I believe, correctly observed that our capitalistic system is in need of revision. In general, it has evolved into a dysfunctional system, in which the best and the brightest work to accumulate wealth, regardless of their extent to which their efforts benefit society as a whole. Wealth distribution ends up polarized to a greater extent than we have experienced for decades. Often as not, successful entrepreneurs feel materially wealthy but spiritually poor. We all fear for our future, environmentally and politically. Moe and Carter propose a different path, which they refer to as mission-based capitalism , which they believe will lead to a more equitable distribution of wealth, self-actualization for the individual, greater benefit to society, a sounder environmental and a safer political system, and a brighter future, for all.' - Ken Wilcox, former CEO of Silicon Valley Bank, Chairman of Asia Society of Northern California, author of Leading Through Culture 'The Mission Corporation is a dramatic shift in the purpose of the entrepreneurial aspersions of our next generation of leaders! By balancing the corporation they give purpose to more than P&L. They marry the need for profitability and growth with social need and sustainability. The Mission Corporation is a must read for young and old entrepreneurs who wonder why we do what we do.' - Ira Lubert, co-founder of Independence Capital Partners

Author Information

Michael T Moe is a leading Silicon Valley investor, founder and CEO of GSV Asset Management, and a best-selling author. Michael M Carter is an awardwinning global entrepreneur, founder and CEO of market leader BizEquity, and private investor. Learn more at www.themissioncorps.org

Tab Content 6

Author Website:  

Customer Reviews

Recent Reviews

No review item found!

Add your own review!

Countries Available

All regions