Overview

Born to a minister and his wife in a small town in South Africa under the apartheid regime, Max Mabuti had a rough start. One night, masked terrorists burst into their home and beat his mother and father, crushed his grandfather's skull with a baseball bat, and kidnapped and raped his older sister. Max became a hot-headed, angry child. To relieve his anger, he joined a boxing gym, where he learned discipline and the art of boxing-skills that would carry him to success in life. Fast-forward to today, and Max is a successful entrepreneur and owner of the award winning Flat-Foot Engineering, a leading South African company that employs next-generation technology to supply, install, and repair boilers and steam lines, laundry and kitchen equipment, air conditioning and refrigeration equipment, as well as autoclaves and backup power generators. Max built his company based on the principles he learned in boxing, and in this book, he shares those secrets with other budding entrepreneurs.

Full Product Details

9781955711111

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Reviews

Max's life story is an inspirational tale proving grit and determination matter more than educational pedigree or celebrity connections. -John WarrillowFounder, The Value Builder SystemAuthor of Built to Sell and The Automatic Customer Max Mabuti's story is inspiring and heart-warming. He has risen from humble beginnings and against adversity to a place of prominence in the business world in South Africa, achieving international recognition along the way. Using his knowledge of and passion for boxing as his guiding framework, he's proven to be an absolute champion as an entrepreneurial businessman. More importantly, he's shown himself to be an outstanding humanitarian, one who has unselfishly shared his self-gained understanding, insight, and success with others so that they, too, may have the opportunity to accomplish what he has done. -Dr. T. A. MarshRetired Former Campus Director at Rhodes University, East London Campus So much has been written about the complexity of the South African situation and the challenges faced by, particularly, black people during apartheid. This discourse is valid and needs to be documented, as we must always learn from the past. Equally, if not more important for the future of the country, is to document the experiences that successful black entrepreneurs have had as they've realized their dreams. Max Mabuti is such an individual. He's a grounded visionary, and it's been my privilege to know and mentor him in various guises for almost a decade. It takes courage to document a story such as Max has done, and I hope that readers learn and grow from it. -Dr. Wanda ChunnettDirector, Turner and Townsend As a business coach, some of the crucial qualities I look for in entrepreneurs are their level of engagement, tenacity, and coachability. When I met Max Mabuti in 2017, I quickly realised he has bucketloads of these characteristics and plenty more. The story of his first order of air conditioners for Flat Foot struck me as being absolutely typical of the entrepreneurial mindset needed to succeed in a demanding environment. Max is one of the very few entrepreneurs who can hustle, not allowing anything to stand in his way to achieve his goals. This attitude was clearly birthed in his days as a professional boxer. Your journey so far is just the beginning, Max! -Cameron Burt Mentor and Business Coach-Director Marketdoor Solution Max gives a one-two punch to the trials and tribulations of coming from behind to become a successful business entrepreneur. I've had the pleasure of meeting Max personally, and this book is an inspiring story of success after starting from nothing. There's much to be learned about faith, perseverance, and true grit. This inspiring story will make you want to endure and do more. -Terry Lammers, CVAManaging Member, Innovative Business Advisors, LLCAuthor of You Don't Know What You Don't Know

Author Information

Max Mabuti began his career as a professional boxer, but quickly became a business leader in Mthatha in the Eastern Cape, South Africa. Armed with a wheelbarrow and a dream, Max set out to found a mechanical engineering company, Flat-Foot Engineering, where he is currently the managing director. Max's particularly unique philosophy is Business as a Boxing Match. He compares business with a boxing match and all its survival tactics. He believes that, as in boxing, a business owner needs a corner man from whom to solicit advise during every round of the match. A business owner-like a boxer who needs a trainer or corner man-also needs a mentor for continued advice and guidance. Max and his wife Vanessa have two children, Ethan and Marley. They have another baby on the way.

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