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OverviewThe Entrepreneur's Identity Standard provides a groundbreaking understanding of the entrepreneur's identity because it shows how tech founders make decisions based on how they see themselves. The book draws on pioneering research conducted by Dr Tatiana Kukova, the author, at Aston Business School in Birmingham, UK by interviewing digital technology entrepreneurs at one UK technology start-up incubator. You will receive: - A wide range of real-world examples of start-up entrepreneurs connected to their identity - Three different types of tech start-up founders according to their identity standard - A better understanding of the role of the entrepreneur in a start-up, so you can engage in a completely new way of thinking about them Full Product DetailsAuthor: Tatiana KukovaPublisher: Independently Published Imprint: Independently Published Dimensions: Width: 12.70cm , Height: 1.00cm , Length: 20.30cm Weight: 0.236kg ISBN: 9781545752814ISBN 10: 1545752818 Pages: 100 Publication Date: 12 August 2020 Audience: General/trade , General Format: Hardback Publisher's Status: Active Availability: In stock We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately. Table of ContentsReviews"""Reading this book is a rewarding experience; the author's ideas are thought-provoking and exciting. The author handles the topic with expertise and will also help readers find their own personality traits within themselves to become successful entrepreneurs."" - Readers' Favorite" Author InformationTab Content 6Author Website:Countries AvailableAll regions |