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OverviewDeliver maximum value to customers and clients with this blueprint to customer success In The Customer Education Playbook: How Leading Companies Engage, Convert, and Retain Customers, customer learning experts Barry Kelly and Daniel Quick explain how teaching customers to best engage with your products and services is the key to converting them from prospects to loyal advocates of your brand. In this book, you'll examine how to define success for your customer, create a customer education development plan, and pursue customer success and revenue metrics. You'll also: ● Learn why you should prioritize customer learning and invest in customer training and education ● Discover how to create a detailed customer success and retention plan that emphasizes delivered value ● Determine how to implement a learning strategy that maximizes and scales lifetime customer value Perfect for founders, executives, managers, and practitioners at companies of all kinds, The Customer Education Playbook is especially practical for SaaS company executives seeking to extract and provide maximum value from their customers over the long haul. Full Product DetailsAuthor: Daniel Quick , Barry Kelly , Matt WeisgerberPublisher: Ascent Audio Imprint: Ascent Audio ISBN: 9798212051088Publication Date: 10 May 2022 Audience: General/trade , General Format: Audio Publisher's Status: Active Availability: In stock  We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately. Table of ContentsReviewsAuthor InformationDaniel Quick is vice president of Learning Strategies at Thought Industries. He previously led customer education at Optimizely and Asana. Barry Kelly is cofounder and CEO of Thought Industries, a world leading B2B customer training platform and developer of the world's first cloud learning business platform. His company has worked with hundreds of clients to improve their customer training and increase customer engagement and retention. Matt Weisgerber is the narrator of over a dozen audiobooks, including YA, children's, horror, western, sci-fi, and comedy titles. His voice has been described as friendly, smooth, unique, and conversational, and he has a knack for character voices. Matt is easy to work with, and loves creating engaging and believable performances. Tab Content 6Author Website:Countries AvailableAll regions |
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