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OverviewA rags-to-$9-billion-riches story. A crash course in Burger King history and fast food in America, The Burger King is McLamore's candid and conversational memoir. Written before his death in 1996, he talks of his life, the birth of the whopper, and the rise of Burger King. Inside, find out: ● How Burger King managed to create the worst advertising campaign of 1985 ● What Burger King shares with Pitbull, Scarface, and Marco Rubio ● Why Wendy's founder Dave Thomas called McLamore an American original McLamore's account of Burger King offers an instructive and inspiring tale to young entrepreneurs. Here's a story of entrepreneurship development from one of the top entrepreneurs of fast food chains. Want to learn how to start a food business? Burger King's journey from south Florida drive-ins to international corporation reveals the ups and downs of entrepreneurship, whether in the food service industry or elsewhere. But the autobiography of McLamore doesn't end when he exits the company. So, what comes after success? To McLamore, it comes down to what's truly needed to live a full and good life--personal values, impacting the people around you, and juicy hamburgers. Full Product DetailsAuthor: B J Harrison , Jim McLamorePublisher: Tantor Audio Imprint: Tantor Audio ISBN: 9798200264469Publication Date: 14 April 2020 Audience: General/trade , General Format: Audio Publisher's Status: Active Availability: In stock  We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately. Table of ContentsReviewsAuthor InformationSince iTunes named his as one of the top podcasts of 2007, BJ Harrison has continued to wow audiences with his voicing skills. Now, over 475 audiobooks later, he still impresses critics and listeners alike. From eldritch witches to young ingenues, from marble mouthed gangsters to Shakespearean Danes, BJ has an astounding array of character voices, dialects, and accents at his fingertips, coupled with an impressive depth of interpretation. Jim McLamore was the cofounder and first CEO of Burger King, creating one of the great fast service restaurant chains in the country together with Dave Edgerton. After selling it to Pillsbury and watching over it for the twenty years, he retired and dedicated his life to servicing the South Florida community as Chairman of the University of Miami and avid member of the Fairchild Tropical Gardens. Tab Content 6Author Website:Countries AvailableAll regions |
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