Overview

Are you ready to embark on the thrilling, yet daunting, journey of starting a business? Is it on your bucket list? Have you been dreaming of becoming an entrepreneur, free from the shackles of the 9-5 rat race? Or you may have a different reason for wanting to take the plunge. But you keep putting it off because the whole idea seems so overwhelming? Part of the reason why so many people give up is that they don't know where to start. Well, you start at the beginning. The Basics of Starting a Business gives you a no-nonsense guide to starting a business from scratch, whether you want to open a store, be an online whizz, or do something else entirely. This book lays it down in easy-to-understand terms with a friendly, relatable tone. I want to help you tick the right boxes, not lecture you! You will learn the following: How to find your passion to keep you on track when life throws you lemons Why you need the right mindset from the start The pros and cons of common business ideas to help you find your niche All about researching your competitors and working out whether there is space in the market The financial points you need to work out and easy ways to do it How to put together the best business plan to get you on the starting blocks Why you need capital and how to find it (without robbing a bank) The things you need to know about the government, accounting, and legal requirements The importance of careful branding and marketing and how to stand out amongst the crowd Why there's no shame in asking for help The art of planning to cover all bases without falling asleep out of boredom It's simple. You can either go for it and see what happens or sit on your sofa and think about 'what if.' There is no fun in 'what if.' Aside from anything else, 'what if' doesn't make you rich. Your business idea just might. You can do it with the right attitude, help when you need it, and the proper guidance. Just follow the steps, remember your 'why, ' and don't be too proud to ask for help when you need it. When you break it down, starting a business is well within your reach. Let The Basics of Starting a Business show you how!

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9781916982000

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Julian Tansley is passionate about teaching and inspiring others on the basics of starting their own business. Julian's mission is to provide practical advice and have a plan for everything from setting up a business plan and finding funding to managing finances and dealing with common pitfalls.Julian is an experienced entrepreneur and author of The Basics of Starting a Business. He has a degree in BCom Mathematics and has over a decade of experience consulting for established companies in different niches, from retail to eCommerce, manufacturers, imports, and exports.He is particularly interested in helping entrepreneurs make the most of their business ideas and investments.

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