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OverviewThis book examines intercultural business communication issues and practices from a global and interdisciplinary perspective with an Asian focus, which is essential to any contemporary study on business communication. It broadens reader’s understanding of language, culture, and international business and equips them with intercultural business communication tools. The authors incorporate frameworks from business, management, and communication disciplines. The book comprises three parts. The first six chapters focus on developing theoretical frameworks and application for language, culture, and international business streams. Chapters 7 and 8 address the link-pin communication theories and practices. Link pin is the bilingual communicator standing between primary communicators and relaying messages back and forth in an interactive communication process. Chapter 9 discusses (intercultural) business communication in the digital age. The book concludes by revisiting and integrating universal theories to move toward global situational theories meeting this ever-changing intercultural environment. Approaching business communication from the individual, organizational, and industry levels, the book’s integrated conceptual framework allows readers to progress to more advanced business communication concepts in a staged way. Readers will gain an appreciation of the underlying theories of business communication and practical guidelines to apply the frameworks to meet their own commercial needs. This book is an essential guide for practitioners and researchers in today’s global business environment. It also benefits students with majors in intercultural business communication and international business. Full Product DetailsAuthor: Bertha Du-Babcock (Wenzao Ursuline University of Languages, Taiwan) , Richard D. D. Babcock (University of San Francisco, USA)Publisher: Taylor & Francis Ltd Imprint: Routledge Weight: 0.490kg ISBN: 9780367478513ISBN 10: 036747851 Pages: 246 Publication Date: 25 July 2024 Audience: College/higher education , Professional and scholarly , Tertiary & Higher Education , Professional & Vocational Format: Paperback Publisher's Status: Active Availability: In Print  This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us. Table of ContentsTable of Contents Preface 1. Introduction and Overview 2. Intercultural Communication Environment and Process 3. Language Competency and Language-Based Communication Zones 4. International Business Competencies and IB Competency-Based Communication Zones 5. Intercultural Competencies and Intercultural-Based Communication Zones 6. The Application of Competency-Based and Attitude-Influenced Communication Strategies 7. Effect of Link-Pin Channels in Intercultural Business Communication 8. Theory and Practices of the Link-Pin Channel Communication in Intercultural Business Communication 9. Intercultural Business Communication in the Digital Age 10. Global Situational Theory in Intercultural Business Communication, Theory Updates, Challenges and Future Directions References IndexReviewsThe book provides valuable insights for researchers and practitioners in intercultural business communication, business, and management. Particularly, scholarship and research are increasingly shifting to Asia, reflecting the need to realign global business communication. I especially applaud their attempt to integrate the proliferation of varied theories and research findings and move toward a more comprehensive and integrated theoretical base. This collaborative book is evidenced by the authors' broad spectrum of international experience in cross-cultural communication and business management, undoubtedly making this well-researched book guide future research and pedagogy in intercultural business communication. Vesa Peltokorpi, Professor, Hiroshima University, Japan This book has taken a much-needed interdisciplinary perspective, examining intercultural business communication issues and practices. The most appealing aspect of the book is how the authors integrate multiple disciplines to avoid the academic silo effect and move toward a global situational theory. As a business school professor, former Director of International Business Programs, and an international business consultant, I wholeheartedly champion this book's multifaceted approach that addresses the increasingly interdisciplinary business school of the future. The book will guide future research and pedagogy in intercultural business communication. David A. Victor, Professor, Eastern Michigan University, USA Throughout my 30+ years of multinational business career, I have been a practitioner of intercultural communications. Reading Du-Babcock and Babcock's upcoming book, a new perspective strikes me - a more comprehensive and structured way - of looking at the practice. You can hardly find a better pair to dwell on this subject. They have jointly 80 years of experience on the subject matter, both in research and teaching. Anyone in an environment that requires cross-cultural understanding or someone preparing to enter the field will benefit immensely from this book. Xin Guo, Retired Executive (Career International) and Former Managing Director of Mercer Greater China Author InformationBertha Du-Babcock is Chair Professor of Wenzao Ursuline University of Languages. Her teaching included universities in China, Hong Kong, and Japan. Du-Babcock's research focuses on theory development and teaching innovations in intercultural business communication. She has authored 48 journal articles, 8 books, and 13 book chapters. Richard D. Babcock is Emeritus Professor of Management at the University of San Francisco. His research focuses on developing theoretical frameworks relating language and culture in global business contexts. He has extensive consulting experience, including clients from 25 US-based and international organizations. Tab Content 6Author Website:Countries AvailableAll regions |
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