Overview

Accelerate your career and transform your skillset without the commitment or cost of an MBA. This internationally bestselling book distils the full insights of an MBA, providing a comprehensive and engaging guide to success. This latest edition has been extensively updated to reflect the evolving curriculums from leading business schools, including new theories and insights on globalization and entrepreneurism. The 30 Day MBA takes you beyond the basics as it covers all 12 core disciplines of MBA courses, supported by insightful case studies from world-leading organizations such as Ikea, Cisco, Shell and Heinz. Colin Barrow draws upon his extensive academic and professional career to provide insights, guidance and clarity that equals the teaching from the world's top business schools. Look no further than The 30 Day MBA to broaden your mind with all the knowledge and confidence you need to overcome the competition and excel in your career.

Full Product Details

Author:   Colin Barrow
Publisher:   Kogan Page Ltd
Imprint:   Kogan Page Ltd
Edition:   6th Revised edition
Dimensions:   Width: 15.50cm , Height: 2.00cm , Length: 23.50cm
Weight:   0.535kg
ISBN:  

9781398609877

ISBN 10:   1398609870
Pages:   352
Publication Date:   03 April 2023
Audience:   College/higher education ,  Professional and scholarly ,  Tertiary & Higher Education ,  Professional & Vocational
Format:   Paperback
Publisher's Status:   Active
Availability:   In Print  
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Table of Contents

Section - 00: Introduction Section - 01: Accounting Section - 02: Finance Section - 03: Marketing Section - 04: Organizational behaviour Section - 05: Business history Section - 06: Business law Section - 07: Economics Section - 08: Entrepreneurship Section - 09: Ethics and social responsibility Section - 10: Operations management Section - 11: Quantitative and qualitative research and analysis Section - 12: Strategy

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Author Information

Colin Barrow is the former Head of the Enterprise Group and current Visiting Fellow at Cranfield University. His career spanning nearly 40 years, he has lectured, researched and collaborated with colleagues in business schools in the UK, America, Australia, East Asia and throughout Europe. He is also the author of The Business Plan Workbook and Financial Management for the Small Business (both published by Kogan Page). He is based in Cornwall, UK.

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