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9781637422854

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A splendid job of breaking it down in simple, easy to digest language, along with uniquely personable stories. This book combines a balance of mind and soul that make Henry such a great industry leader. Thank you for making us all smarter!--Terry Balagia, Author, Professor Miami Ad School Personal branding can either feel murky or dismissed as simplistic. In the middle lays the magic. Henry Wong is your sherpa through that magical middle earth.--Terry O'Reilly, Host of Under The Influence, CBC Radio

Author Information

Henry Wong is a speaker, brand strategist, creative director, writer, designer and other things that fill his business card. He is the President and Brand Strategist of Vyoo, a branding and content company based in Toronto, Canada. He has guided small upstarts and SMEs to 500 level companies. His roots span over 25 years of senior positions in the advertising industry including being Sr. VP. Creative Director for global ad agency, Saatchi & Saatchi. In addition to applying his award-winning mind to such clients as Toyota, J&J and Procter & Gamble, Henry has assisted start-ups and mid-tier companies build their market presence. And through his branding methods, he has helped organizations and people in business, entertainment, and politics.

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