Overview

In today's extremely competitive market with an upsurge of commoditized products and services, increasingly informed and demanding customers; and stringent regulatory business environment plus intolerant shareholders to boot, running a profitable business is easier said than done. Fortunately, there is an invaluable time tested and proven way for building insanely profitable businesses no matter the state of the economy and prevailing cutthroat competition. It all boils down to Offering Superior Customer Experience to your customers. Amazing Customer Experiences turns customers into brand evangelists actively advocating for the brand in their circles, and resulting into more profitable cost-effective sales. In this book, we show you how to build a vibrant customer-centric culture that ensures awe-inspiring and seamless product and service delivery systems to a steadily growing pool of evangelical customers. With relevant examples and case studies, the book is rich with practical steps for turning any business into service excellence hub and insanely profitable enterprise. Your customers are waiting.

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9789966827548

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