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OverviewThis Element proposes a clear and up-to-date description of the state of artificial intelligence today, not only in terms of business processes and strategies, but also its societal reception. It presents our view of the technology landscape, avoiding both the forward-looking, rose-colored utopia and the hyper-apocalyptic gloom. It does so in a concise form, addressing a complex issue in 9 concise and easy-to-read chapters. It aims to discuss the current state of machine learning and AI in strategic management, and to describe the emerging technologies. It conceptualizes their adoption, and then consider the effects of AI technologies' maturity in business organizations. Full Product DetailsAuthor: Aleksandra Przegalinska (Akademia Leona Koźmińskiego, Poland) , Dariusz Jemielniak (Akademia Leona Koźmińskiego, Poland)Publisher: Cambridge University Press Imprint: Cambridge University Press Dimensions: Width: 15.20cm , Height: 0.40cm , Length: 22.90cm Weight: 0.135kg ISBN: 9781009243551ISBN 10: 1009243551 Pages: 75 Publication Date: 06 April 2023 Audience: General/trade , General Format: Paperback Publisher's Status: Active Availability: Manufactured on demand  We will order this item for you from a manufactured on demand supplier. Table of Contents1. Introduction; 2. AI is here. What now?; 3. AI evangelism and snake oil sales; 4. Techno-realism: red pill, blue pill – you don't have to choose; 5. Finding a place for AI in strategy; 6. Competitive advantage reinvented; 7. The rise of natural language understanding in business: case of marketing; 8. Democratizing and anti-competitive aspects of AI; 9. Collaborative AI; 10. The day after tomorrow; 11. Conclusions.ReviewsAuthor InformationTab Content 6Author Website:Countries AvailableAll regions |
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