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OverviewThe word strategy has been used from times immemorial and it is taken from the word Strategtia in Greek around 400 B.C. This word was used in art and science of military forces. Strategy is the determination of the basic long-term goals and objectives for an enterprise and the adaption of action and allocation of resources necessary for carrying out these goals (Alfred Chandler 1962). Strategy is about competitive position, about differentiating yourself in the eyes of the customer, about adding value through a varied activity different from those used by competitors (Michael Porter, 1996). Full Product DetailsAuthor: Nazari MehrdadPublisher: Self Publisher Imprint: Self Publisher Dimensions: Width: 15.20cm , Height: 1.20cm , Length: 22.90cm Weight: 0.295kg ISBN: 9782723995832ISBN 10: 2723995836 Pages: 216 Publication Date: 18 February 2023 Audience: General/trade , General Format: Paperback Publisher's Status: Active Availability: Temporarily unavailable The supplier advises that this item is temporarily unavailable. It will be ordered for you and placed on backorder. Once it does come back in stock, we will ship it out to you. Table of ContentsReviewsAuthor InformationTab Content 6Author Website:Countries AvailableAll regions |