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OverviewThe study explores the underlying motives and processes why and how corporate sponsors and professional football clubs in Germany enter into an additional share deal given the contradictory nature of corporations (monetary driven) and football clubs (maximising sporting success while operating in economic equilibrium). This work aims to generate theory within the specific field of professional football and to provide recommendations for action. Full Product DetailsAuthor: Tobias DuffnerPublisher: Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Imprint: Springer Gabler Edition: 1st ed. 2020 Weight: 0.503kg ISBN: 9783658313005ISBN 10: 3658313005 Pages: 353 Publication Date: 29 July 2020 Audience: Professional and scholarly , Professional & Vocational Format: Paperback Publisher's Status: Active Availability: Manufactured on demand  We will order this item for you from a manufactured on demand supplier. Table of ContentsReviewsAuthor InformationTobias Duffner is a former professional football player. Beside his sports career, he successfully graduated in sports management and holds an MBA from Liverpool John Moores University (in cooperation with the ECBM in London) as management student of the year 2014. In summer 2020 he aims to work as a management consultant. Tab Content 6Author Website:Countries AvailableAll regions |
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