Overview

Budding entrepreneurs face a challenging road. The path is not made any easier by all the clich�s they hear about how to make a startup succeed--from platitudes and conventional wisdom to downright contradictions. This witty and wise guide to the dilemmas of entrepreneurship debunks widespread misconceptions about how the world of startups works and offers hard-earned advice for every step of the journey. Instead of startup myths--legends spun from a fantasy version of Silicon Valley--Rizwan Virk provides startup models--frameworks that help make thoughtful decisions about starting, growing, managing, and selling a business. Rather than dispensing simplistic rules, he mentors listeners in the development of a mental toolkit for approaching challenges based on how startup markets evolve in real life. In snappy prose with savvy pop-culture and real-world examples, Virk recasts entrepreneurship as a grand adventure. He points out the pitfalls that appear along the way and offers insights into how to avoid them, sharing the secrets of founding a startup, raising money, hiring and firing, when to enter a market and when to exit, and how to value a company.

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Graham Rowat is an award-winning narrator who has appeared in numerous television shows and stage productions. He has had roles on Broadway in Meteor Shower, Sunset Boulevard, Mamma Mia, Guys and Dolls, LoveMusik, Dracula, and Beauty and the Beast, and his Off-Broadway credits include The Blue Flower (Second Stage) and The Boys in the Band (Transport Group). Nationally, he has appeared in productions of White Christmas and Les Miserables, and his regional credits include Arsenic and Old Lace, Constellations (Berkshire Theatre Festival), and A Funny Thing . . . Forum (Two River Theater, Williamstown Theatre Festival). His television credits include Elementary and The Good Wife. Steve Menasche is a conservatory-trained actor, musician, and martial artist who has toured the world with West Side Story, Jesus Christ Superstar, and the American Folk Theatre. As a voice actor, he has completed over 140 audiobooks and has been featured in national radio and television campaigns. As a musician, Steve records and performs with the San Francisco Free Jazz Collective. Rizwan Virk is a successful entrepreneur, video game pioneer, and venture capitalist and founder of the startup accelerator Play Labs @ MIT. A graduate of MIT and Stanford, he is also the author of Zen Entrepreneurship: Walking the Path of the Career Warrior; Treasure Hunt: Follow Your Inner Clues to Find True Success; and The Simulation Hypothesis: An MIT Computer Scientist Shows Why AI, Quantum Physics, and Eastern Mystics All Agree We Are in a Video Game.

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