Overview

In this insightful exploration, Dr. Joy Ioane-Lesa delves into the strategies and leadership styles that have enabled small businesses to thrive beyond the critical five-year mark. Grounded in Transformational Leadership Theory, her research addresses the high failure rate among small businesses despite their significant presence in the U.S. economy. Through a qualitative multi-case study of small business owners in Clark County, Nevada, Dr. Ioane-Lesa identifies key leadership skills that contribute to long-term success. Her findings highlight the importance of customer service, effective problem-solving, employee mentoring, and a strong organizational vision. Additionally, transformational leadership behaviors such as individualized consideration, inspirational motivation, intellectual stimulation, and idealized influence are shown to play a crucial role. This book offers valuable insights and practical recommendations for current and aspiring small business owners, emphasizing the importance of effective leadership in achieving sustainable success.

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