Senior Living Communities: Operations Management and Marketing for Assisted Living, Memory Care, Independent Living, and Continuing Care Retirement Communities

Author:   Benjamin W. Pearce (President and Chief Operating Officer, Potomac Homes)
Publisher:   Johns Hopkins University Press
Edition:   third edition
ISBN:  

9781421448060


Pages:   384
Publication Date:   02 July 2024
Format:   Paperback
Availability:   In Print   Availability explained
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Senior Living Communities: Operations Management and Marketing for Assisted Living, Memory Care, Independent Living, and Continuing Care Retirement Communities


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Overview

The essential guide to managing senior living communities—now updated! Senior Living Communities has long been considered the most comprehensive guide to revolutionizing the management practices of communities catering to seniors. Now in its third edition, Benjamin W. Pearce's updated book lays out the latest operational guidelines, assessment tools, and intervention options to transform how to provide care and enhance the quality of life for residents. With a focus on measuring and understanding health and lifestyle progression, this edition introduces how assessment tools can establish a baseline and enable tracking of changes in residents' health conditions. Equipped with this invaluable information, providers and primary care professionals can make informed decisions, tailor treatments, and improve the quality of life for their residents. Offering guidance on improving safety alongside advice on navigating increasingly complex lifestyle challenges, Pearce also provides actionable intervention options for staff implementation and strategies to respond proactively rather than reactively as residents' needs evolve. Informed by lessons learned during the pandemic, this edition features the latest advances in infection control strategies and outlines best practices in digital marketing, electronic record keeping, standards of care, and architectural design. It also contains revised appendixes, including a senior living metrics glossary, an operations audit, a sample SWOT analysis, and an executive director responsibilities checklist.

Full Product Details

Author:   Benjamin W. Pearce (President and Chief Operating Officer, Potomac Homes)
Publisher:   Johns Hopkins University Press
Imprint:   Johns Hopkins University Press
Edition:   third edition
Dimensions:   Width: 21.60cm , Height: 2.20cm , Length: 27.90cm
Weight:   1.043kg
ISBN:  

9781421448060


ISBN 10:   1421448068
Pages:   384
Publication Date:   02 July 2024
Audience:   General/trade ,  General
Format:   Paperback
Publisher's Status:   Active
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

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Reviews

The book offers a comprehensive guide that addresses both the operational challenges and marketing strategies crucial to success in senior living management. From ensuring efficient daily operations to developing effective marketing campaigns tailored to various types of senior care communities, it covers all essential aspects with clarity and depth. —Nicky Martin, MPA, BS, LNHA, © Doody's Review Service


Author Information

Benjamin W. Pearce (CHARLESTON, SC) is the president of Senior Living Consulting.

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