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OverviewThis is a step by step guide on Search Engine Optimization (SEO). It is designed both for beginners and for everyone who wants to improve his/her knowledge and start a career in digital marketing as a professional SEO Manager.The course has six well-structured sections, comprising visual slides and comments below. The first section defines the SERP key concepts, goals, benefits and stakeholders. It explains how a website is crawled and indexed and what SEO elements (tags, H1, Alt, Meta description etc.) take part in this process. The next sections speak about the technical optimization, on-page/off page optimization processes (keywords, content, links formats, link building, social links), analysis (KPIs) and laws. The Guide also includes a case study on how an SEO strategy can drive organic traffic to the website and promote the brand naturally. The guide ends with a list of useful tools, links and references. Full Product DetailsAuthor: Digitvap 2020Publisher: Independently Published Imprint: Independently Published Dimensions: Width: 21.60cm , Height: 0.40cm , Length: 27.90cm Weight: 0.195kg ISBN: 9798681839859Pages: 74 Publication Date: 02 September 2020 Audience: General/trade , General Format: Paperback Publisher's Status: Active Availability: Temporarily unavailable  The supplier advises that this item is temporarily unavailable. It will be ordered for you and placed on backorder. Once it does come back in stock, we will ship it out to you. Table of ContentsReviewsAuthor InformationTab Content 6Author Website:Countries AvailableAll regions |
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