Overview

Craig Saphin is a successful, experienced, and articulate business leader. In Scaling New Heights he provides his structured business strategy framework to a wider audience. If your business stagnates, re-starting growth requires a rethink. Scaling New Heights, helps business leaders and entrepreneurs get a new perspective and relaunch their business. Is this you? A successful, energetic and intelligent entrepreneur? Someone who has grown one or more businesses to a critical mass? Working too hard and would like to redefine your role in the business? In a business that has stagnated or is not growing as quickly as you would like? Do you want to grow, acquire, exit? Scaling New Heights delivers a collection of vignettes and expert opinions across five fundamental pillars, to help you achieve your personal and business goals. Business Foundations Sales Strategy People and Culture Strategy Strategic Marketing Operational Excellence Extract from the Introduction by Rod Hore As an external advisor, Craig has observed organisations that lose momentum and plateau. Loss of momentum often occurs when the size of the organisation grows beyond what can be controlled and managed by the founders' personal influence and enthusiasm. For many service organisations, this stagnation can be when an 6 organisation grows to the point where structural changes are needed in terms of leadership, internal recruitment, sales, and commercial capability. Business performance can also be reduced by changes in the market, major client movement, leadership or shareholder changes, or even new competition. These are the business owners that will benefit most from this book. Those who are starting out in business will also benefit from the clarity and structure provided here. Craig articulates his strategy for building sustainable and growing organisations. The Five Pillars approach in Scaling New Heights is an inspiring read from cover to cover. However, it is cleverly written in bite-sized topics that can be easily digested by a busy company owner when a particular issue requires attention. Complimented by interviews and action lists, this is a book that sits on the owner's desk and never gathers dust. Business owners know that it is hard to attract, develop and hold the essential talent, especially emerging leaders. If the business is not engaged, successful and moving towards a common goal, then talent will move. Without an engaged team, success is not possible. If your business stagnates, Scaling New Heights will help you regain focus to reap the rewards you deserve.

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9781922337870

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Craig articulates his strategy for building sustainable and growing organisations. The Five Pillars approach in Scaling New Heights is an inspiring read from cover to cover. However, it is cleverly written in bite-sized topics that can be easily digested by a busy company owner when a particular issue requires attention. Rod Hore, Founder HHMC Global.

Author Information

Craig Saphin is a seasoned executive with over 30 years' experience in Asia Pacific Operations. He has CEO, General Management, Executive and Non-Executive Directorship, Board oversight and full P&L experience for public, private and not-for-profit organisations. His skills set and experience includes strategy development and execution for growing businesses and turn-around for troubled entities. His leadership philosophy is grounded in the investment in the right people, talent development and empowerment. Previously Craig was Executive Director with the technology and HR services company, en Japan Inc., which is a publicly listed company in Tokyo. He also held the role of CEO at en world, where he led the growth strategy of the recruitment company from 100 members in Japan to 800 members in seven countries across Asia and Australia in 5 years. Before this, he worked in executive roles leading diverse teams in Australia, China, Japan and Asia for the US technology company, EFI Inc. and a Japanese company, Fuji Xerox. As a CEO Craig was instrumental in driving business acquisition and post-merger integration projects in Japan, Australia, Thailand, Vietnam, Malaysia and India. He has managed startup companies in Korea, Singapore, China, and India. Cross-culturally he has formed and led diverse leadership teams across most of Asia, Japan, China and Australia. Currently, through his company Craig Saphin Consulting, he is working with clients who are shareholders and CEOs to build strategies for their companies which result in a sustainable growth plan, future investment or an exit event. As a none executive director, Craig holds a position on the board of Ignite Limited (ASX: IGN). He has been board chair of the Tokyo based nonprofit, Tokyo English Lifeline (TELL) and a board member of the nonprofit Western Sydney Migrant Resources Center. Craig is a Certified Executive Coach and has an Executive MBA from AGSM in Sydney.

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