Overview

In one of the first books to treat retailing as a subject of serious analysis, Retailing and the Public examines the state of one of the most important industries in the country. Retailing gives direct employment to more people than any other trade; it accounts for over half of national income. No other industry affects the public as much as retailing does. These facts stand as true today as they did in the 1930s, and this classic text, groundbreaking in its time, shines as much light on the present as it does the past. First published 1932.

Full Product Details

Author:   Lawrence Neal
Publisher:   Taylor & Francis Ltd
Imprint:   Routledge
Weight:   0.560kg
ISBN:  

9780415624145

ISBN 10:   0415624142
Pages:   216
Publication Date:   09 August 2012
Audience:   College/higher education ,  General/trade ,  Tertiary & Higher Education ,  General
Format:   Hardback
Publisher's Status:   Active
Availability:   In Print  
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Table of Contents

Foreword by F. J. Marquis. Introduction. Part 1. Section 1. Survey of Retailing Organisations 1. Preliminary 2. The Small Independent Shop 3. The Speciality Shop 4. The Departmental Store 5. The Multiple Shop 6. The Co-operative Movement 7. The ‘Fixed Price’ Chain Store 8. The Characteristics of Multiple Organisations 9. Club Trading 10. Mail Order Business Section 2. The Departmental Store in Action 11. The Building 12. The Organisation 13. Budgetary Control of Merchandising 14. Budgetary Control of Expenses Part 2. To-day and To-morrow 15. An Objective Analysis of Retailing 16. Future Trends

Reviews

'A valuable and welcome undergraduate textbook., Environment and Planning 'Recommended unreservedly to managers and planners in the distributive trades and to all those who are concerned with the implications of current trends in the provision of shopping facilities., Retail Distribution and Management

‘A valuable and welcome undergraduate textbook.’ Environment and Planning ‘Recommended unreservedly to managers and planners in the distributive trades and to all those who are concerned with the implications of current trends in the provision of shopping facilities.’ Retail Distribution and Management

Author Information

Lawrence E. Neal, Joint Managing Director of Daniel Neal & Sons Ltd. President Joint Managing Director., F. J. Marquis, President Joint Managing Director.

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