Overview

The textbook throws light on the basic concepts of management which are crucial for the success of a Pharma company. The textbook has been prepared with due care and it caters well to the needs of student community for gaining knowledge and in the examination point of view as well. Salient Features Ø Recommended textbook for Pharmacy by JNTU and UP Technical University. Ø Subject presented in a simple language, point wise without much jargon. Ø Learning Objectives are given for all the chapters. Ø Review Questions are given at the end for each chapter. Format is attractive and type is conducive for easy reading.

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9789352300259

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Prof. Dr. G. Vidya Sagar is the Director and Professor of Veerayatan Institute of Pharmacy, Mandvi, Kutch, Gujarat, India. His teaching expertise includes Pharmaceutical Management, Modern Analytical Techniques and Quality Assurance of drugs and pharmaceuticals. He is the Dean, Faculty of Pharmaceutical Sciences, KSKV Kachchh University, Bhuj, Kutch, Gujarat. Earlier he served as Dean and Chairman, Board of Studies, Faculty of Pharmacy, Acharya Nagarjuna University, Guntur, AP. He has 3 decades of academic and administrative experience in pharmaceutical academics. Dr. G. Vidya Sagar has 210 research publications and 250 review research publications to his credit. He has penned 17 popular textbooks in Pharmaceutical Sciences which have gained wide acclaim among the student community and the teaching fraternity as well. He is a popular figure in Pharmaceutical Parlance in India. He is an examiner, paper setter, PG and Ph.D thesis adjudicator of several Indian universities. He is on the editorial board of several prestigious journals and he has chaired many scientific sessions in National and International conferences and seminars. Dr. Vidya Sagar is closely associated with many professional bodies like APTI, IPA, IPGA, IHPA and a host of others.

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