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OverviewCombining the latest developments in theory, research and ethics, this book helps you develop skills as a critical consumer of all forms of persuasion. It examines politics, mass media, advertising and the Internet as it challenges you to consider how the persuasion process is affected by today's media-saturated world. Full Product DetailsAuthor: Charles LarsonPublisher: Cengage Learning, Inc Imprint: Wadsworth Publishing Co Inc Edition: International ed of 13th revised ed Dimensions: Width: 18.90cm , Height: 2.00cm , Length: 24.60cm ISBN: 9781133310105ISBN 10: 1133310109 Pages: 480 Publication Date: 01 February 2012 Audience: College/higher education , Tertiary & Higher Education Format: Paperback Publisher's Status: Active Availability: In stock We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately. Table of ContentsReviewsAuthor InformationTab Content 6Author Website:Countries AvailableAll regions |