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Overview"In recent decades, urban policymakers have increasingly embraced the selling of naming rights as a means of generating revenue to construct and maintain urban infrastructure. The contemporary practice of toponymic commodification has its roots in the history of philanthropic gifting and the commercialization of professional sports, yet it has now become an integral part of the policy toolkit of neoliberal urbanism more generally. As a result, the naming of everything from sports arenas to public transit stations has come to be viewed as a sponsorship opportunity, yet such naming rights initiatives have not gone uncontested. This edited collection examines the political economy and cultural politics of urban place naming and considers how the commodification of naming rights is transforming the cultural landscapes of contemporary cities. Drawing upon case studies ranging from the selling of naming rights for sports arenas in European cities and metro stations in Dubai to the role of philanthropic naming in the ""Facebookification"" of San Francisco’s gentrifying neighborhoods, the contributions to this book draw attention to the diverse ways in which toponymic commodification is reshaping the identities of public places into time-limited, rent-generating commodities and the broader implications of these changes on the production of urban space. The chapters in this book were originally published as a special issue of Urban Geography." Full Product DetailsAuthor: Reuben Rose-Redwood , Jani Vuolteenaho , Craig Young , Duncan LightPublisher: Taylor & Francis Ltd Imprint: Routledge Weight: 0.453kg ISBN: 9780367756260ISBN 10: 0367756269 Pages: 152 Publication Date: 25 September 2023 Audience: College/higher education , Tertiary & Higher Education Format: Paperback Publisher's Status: Active Availability: In Print This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us. Table of ContentsReviewsAuthor InformationReuben Rose-Redwood is Professor in the Department of Geography at the University of Victoria in British Columbia, Canada. Jani Vuolteenaho is Senior Lecturer in the Faculty of Social Sciences at the University of Helsinki in Finland. Craig Young is Professor in the Department of Natural Sciences at Manchester Metropolitan University in the United Kingdom. Duncan Light is Senior Lecturer in Tourism at Bournemouth University in the United Kingdom. Tab Content 6Author Website:Countries AvailableAll regions |