Misfit Thinking: Using Design Thinking to Energize Innovation and Creativity

Author:   R Gordon Bennett
Publisher:   FriesenPress
ISBN:  

9781039106130


Pages:   372
Publication Date:   20 July 2021
Format:   Hardback
Availability:   In stock   Availability explained
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Misfit Thinking: Using Design Thinking to Energize Innovation and Creativity


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Overview

Is your organization stuck in a rut and unable to see past the same old ineffective approaches? Misfit Thinking demonstrates how teams can become more innovative in order to actually solve problems, creatively. It is a thorough exploration of and practical guide to Design Thinking for industry, government, military, and non-governmental organizations. With experience in all three sectors, Dr. Bennett offers key examples of why people across disciplines-and even in daily life-can benefit from clearly understanding the problems they face and using targeted processes to design and test solutions. He features four design models that can be used under a variety of circumstances, an entire chapter dedicated to establishing the conditions for successful design thinking, over 40 ways to generate creative ideas and thinking patterns, a special chapter on military applications, and emphasis on establishing the value proposition. You'll find practical suggestions along the way, and a wealth of stories and tips for how to: become more creative energize an innovation mentality become a design thinker create a design team generate ideas, and chart a way forward Misfit Thinking is a hands-on guide drawn from years of best practices and lessons learned that provides an invaluable resource for executives, team leaders, and students alike

Full Product Details

Author:   R Gordon Bennett
Publisher:   FriesenPress
Imprint:   FriesenPress
Dimensions:   Width: 15.20cm , Height: 2.20cm , Length: 22.90cm
Weight:   0.649kg
ISBN:  

9781039106130


ISBN 10:   1039106137
Pages:   372
Publication Date:   20 July 2021
Audience:   General/trade ,  General
Format:   Hardback
Publisher's Status:   Active
Availability:   In stock   Availability explained
We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately.

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Dr. R.G. Bennett is an army officer, entrepreneur, and a consultant, facilitator, and researcher of design thinking methodologies and practices. During his military career, he has held various command positions where design thinking enabled improved training, reduced costs, better used resources, and provided solutions to a wide variety of military problems. He has extensive experience in applying design thinking with NGOs, private sector businesses, educational institutions, and professional trade associations. He has been published in both the popular press and academic journals on topics relating to business, innovation, and leadership. He holds a variety of academic and professional qualifications ranging from a Red Seal Endorsement in the trades to a Doctor of Business Administration Degree.

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