Overview

Hello! You can know all about being a barber, haircuts, techniques, products, barbering supplies, tools and cutting machines, but, if you don't know anything about the business and how it works, if you don't understand the rules of the game, you aren't ready for success. You'll never have a lot of sales or a lot of money; and if you somehow manage to stay open for a while, chances are the competition will be ready to move in around the next corner or across the street and take away your customers and dreams of success. The good news is that now, applying the simple instructions contained in this work designed from my experience, to achieve economic triumph and achieve your goals, so in this book you will find a series of basic business keys to help you find a shortcut to success naturally and automatically. If you already have an operating barbershop or are about to open one, this knowledge will be a game changer for you, it's honest advice and strategies that I've used myself. We will talk about how to do more with less, attract and retain customers, provide them with an unforgettable shopping experience, not compete on price and learn how to innovate on the value proposition. We will also create a brand that people not only recognize, but love. The results will surprise you! This book is for you, your entrepreneurial SPIRIT is ready to make it big. I'm here to guide you every step of the way, as if we were chatting in your own barbershop, with the goal of making you not only survive, but truly stand out. Join me in this adventure, and together let's make your business a success.

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