Overview

This book is the sheet music. And virtual selling is your symphony. We're here to tell you that, if wielded correctly, your conductor's baton can create sales triumphs better than in-person selling ever could. We will go behind the curtain to break down how to leverage the technology at your disposal, advance pipeline opportunities, and successfully engage more prospects in less time and at lower costs, all while reducing the sales cycle.

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9781954437111

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Yuchun Lee, CEO and co-founder of Allego, has a proven business track record, serving as CEO of marketing automation provider Unica, guiding it through a successful IPO and $500M sale to IBM. Yuchun is also an Executive in Residence at venture firm General Catalyst Partners, the Executive Chairman of customer experience software firm Clarabridge, serves on the board of Vertex Pharmaceuticals (NASDAQ: VRTX), and is an Executive Advisor with Summit Partners, a global venture and private equity firm. Mark Magnacca, President and co-founder of Allego and the author of “So What? How To Communicate What Really Matters to Your Audience”, has been instrumental in coaching leading sales teams to deliver a consistent message in the marketplace by integrating mobile technology into their sales process His work has been featured in numerous media outlets including CNN, Fox TV, The New York Times and USA Today. Tony Jeary is a strategist. Many call him The RESULTS Guy™ because of this simple fact—he helps clients get the right results faster. He is a unique and powerful facilitator and subject matter expert who has advised over 1,000 clients and published over 50 books.

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