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OverviewMarketing God is a crash course unlike any you've had before, meant for Catholic parishes, dioceses, religious orders, Catholic organizations, start-ups, apostolates, and anyone who is passionate about their Christian faith and looking for ways to share it effectively. Donna A. Heckler, a global marketing executive who has served a variety of multibillion-dollar organizations with names you know, offers her winning strategies and critical corporate marketing insights to faith-based organizations to help them build their brands and craft messages that are relevant, meaningful, and true. This primer on effective marketing and communication in the context of faith includes: Forty identified corporate strategies that are most critical to faith-based organizations A no-nonsense approach to marketing, branding, and positioning your parish or organization Simple strategies you can start using today Scripture references that help illustrate the strategies A handy glossary of marketing terms for the non-marketer You will learn (and quickly) that marketing is not a bad word for Catholics -- or for any Christians. It's a concept, complete with a series of tactics, that can be employed to help further the Kingdom. Full Product DetailsAuthor: Donna A HecklerPublisher: Our Sunday Visitor Imprint: Our Sunday Visitor Dimensions: Width: 13.70cm , Height: 0.80cm , Length: 21.30cm Weight: 0.227kg ISBN: 9781681924007ISBN 10: 1681924005 Pages: 184 Publication Date: 26 July 2019 Audience: General/trade , General Format: Paperback Publisher's Status: Active Availability: In stock We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately. Table of ContentsReviewsAuthor InformationTab Content 6Author Website:Countries AvailableAll regions |