Overview

The essential introduction to strategy for managers Exploring Strategy, 12th Edition, by Whittington, Angwin, Regner, Johnson and Scholes has long been the essential introduction to strategy for the managers of today and tomorrow and has sold over one million copies worldwide. From entrepreneurial start-ups to multinationals, charities to government agencies, this book raises the big questions about organisations - how they prosper, how they grow, how they innovate and how they change. This is the Text Only edition, and the Text and Cases edition also provides a wealth of extra case studies written by experts in the subject to aid and enrich your understanding. Examples are taken from events and organisations as diverse as Siemens, Air Asia, Apple, Handelsbanken, Glastonbury and the Indian Premier League.

Full Product Details

Author:   Richard Whittington ,  Patrick Regnér ,  Duncan Angwin ,  Gerry Johnson
Publisher:   Pearson Education Limited
Imprint:   Pearson Education Limited
Edition:   12th edition
Dimensions:   Width: 19.30cm , Height: 2.50cm , Length: 26.40cm
Weight:   1.260kg
ISBN:  

9781292282510

ISBN 10:   1292282517
Pages:   592
Publication Date:   06 December 2019
Audience:   College/higher education ,  Tertiary & Higher Education
Replaced By:   9781292428758
Format:   Paperback
Publisher's Status:   Active
Availability:   In Print  
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Richard Whittington is Professor of Strategic Management at the Said Business School, University of Oxford. Duncan Angwin is Dean of Nottingham University Business School. Patrick Regner is Professor of Strategic Management at Stockholm School of Economics. Gerry Johnson is Emeritus Professor of Strategic Management at Lancaster University School of Management. Kevan Scholes is Emeritus Professor of Strategic Management and formerly Director of the Sheffield Business School.

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