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OverviewColor print. Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond. Full Product DetailsAuthor: Lawrence J Gitman , Carl McDaniel , Amit ShahPublisher: Independently Published Imprint: Independently Published Dimensions: Width: 21.60cm , Height: 4.00cm , Length: 27.90cm Weight: 1.982kg ISBN: 9781998109319ISBN 10: 1998109313 Pages: 742 Publication Date: 19 May 2023 Audience: General/trade , General Format: Hardback Publisher's Status: Active Availability: In stock  We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately. Table of ContentsReviewsAuthor InformationTab Content 6Author Website:Countries AvailableAll regions |
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