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OverviewIn the golden age of social media, every business has at least one online account. For most businesses, Facebook and Twitter are probably the go-to social media platforms when creating an online presence. However, this means that Instagram, the world's fastest growing social media app, is being overlooked. Instagram currently has more than 800 million monthly users with an average 3.21% user engagement rate, more than double the average social media rate of 1.5%. 90% of the one hundred most popular brands are on Instagram, 70% of the most-used hashtags on social media feature brands and 50% of Instagram users use the app to research products. How did this all happen? How did Instagram, a social media platform, become such a highly-trusted source for product and brand information? In a word, influencers. Full Product DetailsAuthor: B VincentPublisher: Rwg Marketing Imprint: Rwg Marketing Dimensions: Width: 15.20cm , Height: 0.20cm , Length: 22.90cm Weight: 0.054kg ISBN: 9781648303715ISBN 10: 1648303714 Pages: 22 Publication Date: 23 May 2021 Audience: General/trade , General Format: Paperback Publisher's Status: Active Availability: In stock We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately. Table of ContentsReviewsAuthor InformationTab Content 6Author Website:Countries AvailableAll regions |